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Anders Sorman-Nilsson

Founder and Creative Director of Thinque
Country: Australia

Anders Sorman-Nilsson is Swedish-Australian, a reformed lawyer, and he is the founder and creative director of Thinque – a Sydney and Stockholm based research company. His unique global perspectives have helped leaders at companies across the globe make sense of and harness disruptive trends in generations, innovations and communications.

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Anders Sorman-Nilsson speaks on trends in innovations, generations and communications

Change doesn’t care whether you like it or not – it does not need your permission.

We constantly upgrade, exchange and replace our software because we know that rusty circuitry, limited bandwidth and old technology won’t suffice in the future. Why then, are we so reluctant to apply the same upgrades and changes to our thinking? The rapid pace of change in every industry means that we need to contantly be upgrading our personal, organisational and leadership software.

There is only one way to make these upgrades, and it is to understand how oncoming trends are likely to affect your organization, so you can act swiftly whenever the next tidal wave of information crashes on your shores. How would your company be different if your staff was inspired by change, rather than paralysed and fearful of it? Or if your leaders could raise performance levels to meet the oncoming generations, to do more with less, and to innovate their way into the future? Or better still, if you knew which trends were impacting your industry today and how to favourably position your thinking for the future?

Anders Sorman-Nilsson is a reformed lawyer, and he is the founder and creative director of the research company – Thinque, which is based in Sydney and Stockholm. His unique global perspectives have been helping leaders, teams, and business owners all over the world to make sense of and harness disruptive trends in innovations, generations and communications. His misfit insights have recently been manifested in his book Thinque Funky: Upgrade Your Thinking and amplified by endorsements via Wired (UK), AFR Boss Magazine,and Monocle.

Advising clients like Apple, MTV, Johnson & Johnson, SAP, McCann Erickson, Eli Lilly, CPA Australia, UTS Business School and Macquarie Bank on ‘next practice’, Anders’ future thinking provides clear GPS directions for teams, businesses and leaders seeking to navigate a constantly shifting business landscape, and successfully enter a new decade of thinking.

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