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Interview with Lara Morgan

Our keynote speaker Lara Morgan was voted in the top 10 of the most powerful businesswomen in the UK by MSN Live. She is known as the founder of Pacific Direct – the world’s leading manufacturer of branded toiletries for hotels and cruises. Lara Morgan has taken chances, overcome challenges and worked hard to get to where she is today, and her keynotes are truly inspiring, provocative and educational. Read her interview and learn more about her and her speaking career.

What are 3 habits for success?

The early bird catches the worm

Hire people better and more skilled in areas you are not passionate about

Persistence pays dividends if you always know how to make profit doing the things you love


What would you like to achieve in the next 5 years?

Making 100M pounds whilst impacting positively the lives of millions


What leadership qualities do you most admire and why?

Humility and hard SMART work


Who or what inspires you most?

David Attenborough – living a full life doing what he has loved


How did you begin your speaking career?

I do not feel I have a career, I feel that I owe others to share my lessons learned, the mistakes I have made, the shortcuts and critical lessons that others took time to teach me and to pay back the world of enterprise support which was so very generous with time and effort given my complete lack of education


When did you realize you wanted to become an entrepreneur?

When I needed to pay the bills, have money to buy food and there were no other jobs. I then started running my own company and then in the early 90’s being an entrepreneur was almost a sinners way to make money. I like breaking the rules and admired the Branson cultural approach, then I thought I can do that and enjoy it.


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