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Interview with Terry Brock

In this interview, Terry Brock talks about his focus, his keynotes and his method of preparation. Read on below.

What is the message you hope people take away from your presentations?

The inspiration and desire to build mutually beneficial relationships with customers, colleagues and all stakeholders in their organizations.  I help organizations use the best in social media and other technologies to achieve the goals they have.


What is the feeling you would like people to take away?

My audiences regularly feel empowered to face the challenges ahead with encouragement and thinking about how they can use social media and technology to accomplish their goals.  They feel enthused to establish, build and maintain relationships in business that help all involved.  I’m a marketing and technology speaker who inspires and encourages.


How do you prepare for speaking engagements?

I have fun!  I regularly search the Net, talk with members of the audience, where possible, and study what is happening in their industry.  In addition to that, I often study other industries to find gems that will help them that they might not have thought about before.  In addition to that, I regularly have video interviews with key members of the audience before my presentation and then showcase those videos during the program, making heroes of those interviewed.


What do you gain personally from being a public speaker?

I love being the catalyst to help people bring about specific, measurable change for the better in their work and their lives.  When I speak about technology, social media and computing, I give solid ideas which will impact the bottom line.  I love it when audience members come up to me saying how much they enjoyed what I said and what we discussed.


How much does humor factor into your keynotes and other speaking engagements?

Humor is a natural part of life.  Although I am not a “humorist” I love laughing and helping my audience to have many good laughs through my presentations as they learn.  I don’t tell jokes, per se, but share fun, witty and humorous stories as they naturally come up in the course of the presentations.  Hey, we have a blast and we laugh a lot!

What kinds of technologies are currently changing the way we conduct business?
Do you have a couple of hours?  Hey, this is what I talk about and it is always changing.  I speak a lot about social media for business and how to make it work.  I speak about The Cloud and how it is transforming business today.  Mobility is huge and I regularly give updates on the latest and most practical Smartphones, Tablets, Scanners, Caneras and other devices that help generate business and improve productivity!

How are your keynote presentations unique?
My keynote presentations are a blend of CNN-style news, fun and humorous interaction with the audience.  We place lots of emphasis on the practical, real-world applications of building relationships in business.  I also demonstrate new technologies right in front of the audience so they see exactly how they can implement change in their organizations.

Do you have any unique memorable moments in your speaking career?
Lots of them!  I’ve spoken and done business in 35 countries (and counting!).  I’ve presented for small audiences up to several thousand. I think of one group of CEOs where I presented recently and they raved about the concepts I presented and the possibilities they had.  It was inspiring for me that they left with hope and excitement about what they could do as they adjusted their thinking and implemented the right technologies.  What a thrill!

What are the three most important things to remember in the world of E-Commerce?
My book says it all, Relationship Marketing: It’s NOT about E-Commerce (the Electronics); It’s about R-Commerce (Relationships).  Three most important things to remember?  1) It is here and not going away, so we need to embrace it wisely, 2) It really is easy to do if done properly, and most important, 3) It is not about the E-Commerce but about the R-Commerce — the people and building mutually beneficial relationships.


Click here to see Terry Brock’s profile!


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