RuckStar Lizzie – A New Voice in Women’s Rugby

Lizzie Musa, widely known as RuckStar Lizzie, is a rugby player, presenter and digital creator who has become a powerful voice for women’s sport. In just two years, she has grown a social media following of more than 200,000 across Instagram, TikTok and Snapchat. Her content focuses on sport, rugby and, more often than not, women’s rugby – a game she is determined to see thrive at every level.

Her rise has been rapid. Several of her TikTok videos have reached millions of views, with her top video surpassing 8.3 million. The Grip Challenge has become a fan favourite, further cementing her reputation as a creative force in the digital space. Lizzie understands how to capture attention, spark conversation and keep audiences engaged.

From Foster Care to the Rugby Pitch

Lizzie’s story begins far from television studios and viral content. She grew up in foster care and discovered rugby at a young age. That single decision changed her life. Rugby gave her structure, belonging and ambition. It took her from county-level teams to travelling the world. It opened doors to media roles behind the scenes and eventually in front of the camera.

Her lived experience shapes her message. Lizzie speaks openly about how sport can transform lives and why access to it matters. She is passionate about helping more young people get into sport – and stay in sport – so they can experience the same sense of purpose and opportunity that rugby gave her.

Player, Coach, Fan and Presenter

Lizzie’s perspective is unique because she sees the game from every angle. As a player, she has competed in both XVs and Sevens, representing clubs including Saracens, London Irish and Richmond. Her understanding of the sport is grounded in real experience on the pitch.

Beyond playing, she has worked in media roles and now presents to national audiences. ITV selected the 24-year-old as a guest presenter on the Gallagher Premiership Highlights show, a milestone that reflects both her credibility and her natural presence on screen.

She also engages with the game as a fan and coach, giving her a 360-degree understanding of rugby culture. This blend of roles allows her to connect authentically with athletes, teams and supporters alike.

The Research That Sparked a Movement

Interestingly, Lizzie’s journey into content creation began with a university project. In 2020, she conducted research exploring awareness of women’s rugby. Her survey revealed that most people only knew about the women’s game through friends and family, rather than through visible role models.

That insight was a turning point. Lizzie recognised the gap and decided to fill it. She launched a women’s rugby platform designed to “get the word out there”. Through interviews, behind-the-scenes access and honest insights into the sport, she created content that felt personal and accessible. Growth followed quickly.

Today, she is regarded as one of the most prominent social media influencers within women’s rugby. Brands, media organisations and key stakeholders collaborate with her to reach engaged and passionate communities.

Bridging Athletes, Teams and Fans

RuckStar Lizzie is more than a content creator. She is a bridge. Her platform connects athletes with supporters, teams with new audiences and governing bodies with digital communities. She offers a personalised and relatable perspective that resonates across generations.

Whether discussing performance, fitness routines, match analysis or the lifestyle around elite sport, Lizzie adapts her voice to diverse interests. This versatility enables brands and organisations to tap into audiences who value authenticity.

Her strength lies in engagement. She knows how to create conversation in the digital space and how to convert online attention into real-world impact.

Book RuckStar Lizzie for Your Event

Booking RuckStar Lizzie means bringing energy, honesty and insight to your stage. She speaks about resilience, representation and the power of visibility in sport. She shares practical lessons from building a 200k following in two years and explains how digital platforms can elevate women’s sport.

Audiences leave with:

• A renewed understanding of the impact of role models in sport

• Insight into building authentic engagement online

• Motivation to create inclusive sporting environments

RuckStar Lizzie delivers more than a talk about rugby. She delivers a story about courage, opportunity and using your platform with purpose.

If you are looking to book RuckStar Lizzie for your event, expect a dynamic speaker who combines lived experience with professional insight. Her journey from foster care to the Gallagher Premiership Highlights studio proves what can happen when talent meets determination.