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Laurie Brown

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Persuasive Communication Coach

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About Laurie

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Coach, trainer, facilitator and speaker Laurie Brown, CSP, has a 30 year track record of success working with diverse audiences at all corporate levels all around the globe. Her collaborative, engaging and fun approach makes her a perfect choice for anyone who wants to learn new strategies to be influential and persuasive.

Keynote speaker Laurie Brown helps her audience improve their communication, presentation skills and customer and employee engagement. Her work has earned a reputation as a highly engaging, fun and effective professional, who gets results for her clients.

Key to Laurie’s success is her range and depth of experience. Her international clientele ranges from the Middle East, Asia, Australia, Europe, Latin America and throughout North America. As a speaker Laurie Brown works with clients ranging from Fortune 500 companies to small family-owned businesses. She counts IBM, Accenture, Deloitte, Chrysler and BMW among her clients.

Sought-after speaker Laurie Brown is passionate about making a difference for companies through her work as a facilitator, as well as her engaging presentations, training and coaching. She teaches communication and presentation skills as well as better customer service. Laurie Brown is the author of The Greet Your Customer Manual, The Teleprompter Manual and Brand-Aid.

Watch speaker Laurie Brown in action

See keynotes with Laurie Brown

    Keynote by speaker Laurie Brown

    HOW TO LISTEN SO PEOPLE CAN HEAR YOU

    • “The single biggest problem in communication is the illusion that it has taken place.” This quote from George Bernard Shaw still describes the fundamental problem with the current state of day to day communication. Your work with colleagues, managers, vendors, customers and suppliers requires you to able to communicate effectively, yet communication has never been more difficult. We have to contend with all of the various generational differences in communication styles among many other roadblocks.
    • In this highly interactive and fun session, Laurie Brown will provide tools and techniques to help you build rapport, trust, and dynamic listening skills to become an effective communicator.
    • Laurie Brown will cover: how first impressions are formed and why this is so important; the elements that help you build rapport and trust; listening to understand with empathy; how to paraphrase so that people feel heard; using questioning skills to get to the heart of the matter.
    • This session will help you with all your professional and personal relationships.

     

    Keynote by speaker Laurie Brown

    WHY ARE YOU SO HARD TO TALK TO?

    • In this highly interactive session we will look into four common communication styles (or preferences) and why some people are more challenging to communicate with than others.
    • Laurie Brown will cover the traits of your communication style; determining your communication style preference; the best practices for communicating; what you should absolutely avoid doing at all costs; why some people are more difficult than others; how to have empathy in even the most difficult situations.
    • This session will help you with all your professional and personal relationships.

     

    Keynote by speaker Laurie Brown

    YOU MADE A MISTAKE, BUT NOW I AM YOUR BIGGEST FAN!

    • Instead of thinking of mistakes as the end of your relationship with your valued customers, think of them as opportunities and learn how to turn them to your advantage. Studies have shown that a quick and effective resolution to a customer’s problem will create a more loyal customer than if the entire experience went smoothly.
    • Laurie Brown will cover: learning the two levels of problems and how to use this to improve customer service; six simple steps to resolve issues; how to create an experience that your customer will share.
    • Don’t pass up this opportunity to learn how to effectively resolve your customer’s issues. These proven techniques will turn them into loyal customers who will tell their friends about how great you are. This session will help you provide exceptional customer service.

     

    Keynote by speaker Laurie Brown

    ARE THEY SNORING IN THE BACK ROW?

    • In the business world, you need to deliver your message effectively by creating a dynamic, high-impact business presentation. Learn techniques to connect with your audience and keep them engaged with you and your message.
      Do you use PowerPoint as a crutch? Do you give the same speech no matter who is in your audience? Do you want to take your presentations to the next level? This session will address these issues and help you to get that next level.
    • Laurie Brown will cover: the simple formula for an effective speech; how to be perceived as credible; techniques to connect with your audience; how to relax and let the best of you be seen and heard.
    • This session will help you be a confident and effective presenter.

Why is Listening so very, very hard?

Good question, why is listening so hard… (Hold on for a minute I have to get this call. Oh, ok, thanks.) so we were talking about why listening is so hard… (Just a sec, my son is texting me.) Ok, I’m back, wait, what were we talking about again?

Sound familiar? Unfortunately, conversations like this one happen millions of times a day.

At this very moment you are being bombarded with information. Between never ending texts, emails, phone calls and face to face meetings, your brain has to process, manage and sift through an overwhelming amount of information.

In fact, according to Roger Bohn, a researcher at the University of California-San Diego, people are being inundated with the equivalent amount of 34 Gb (gigabytes) of information—a sufficient quantity to overload a laptop—within a week.

Is it hopeless? No, not at all. But it does take intention and focus. Here are three not-so-easy ways to become a better listener.

TURN IT ALL OFF
I mean off, not just on vibrate. I have yet to meet a person who doesn’t lose focus for a couple of seconds whenever their phone vibrates, wondering who is calling, texting or emailing.

For an important face to face, close your laptop, turn off your phone and just be present for the other person. Your undivided attention will be mightily appreciated.

During phone calls don’t read emails, play Words With Friends or do anything else. I recommend taking notes. It will keep you focused.

TAKE A BREATH
Too often we carry over our thoughts and feelings about our last conversation into the next one. Doing this can muddy both conversations in your mind and makes listening much harder. So, before you start a conversation, stop and take a breath—it will help your brain refocus and allow you to better be present for the conversation.

LET QUESTIONS KILL ASSUMPTIONS
Our brain loves patterns. Recognizing patterns is a way for us to categorize information to save us time and energy. Sounds great doesn’t it? The problem is that for our brain-loving patterns, efficiency can lead to a lot of assumptions. Assumptions can get us in trouble. Check—are you sure that what you heard is what they meant? Ask the kind of questions that bring clarity. “What I heard was… Is that what you meant?”, “I’m not sure I understand, can you tell me a little more?”, “How is that different from…?”

Sometimes I wonder how much important information is being lost because we didn’t take the time to really listen.

Start today and give the gift of your full attention to the person who is talking to you. You never know what you might learn by simply turning everything off—except your attention, and by breathing and asking questions.

Speaker Laurie Brown helps her audience improve their communication, presentation skills and customer and employee engagement. Her work has earned a reputation as a highly engaging, fun and effective professional, who gets results for her clients.

07.16.2018

Interview with Laurie Brown

What got you interested in communication?

I find communication infinitely interesting. I have been studying communications since I attended college and I am still studying it. Communication is the lifeblood of all relationships, both personal and professional.

How are your keynote presentations unique?

Making my programs as interactive and engaging as possible is a passion of mine. Participants will leave with actionable tools and techniques that they can use to improve their communication both at work and at home while having fun. People learn better when they are laughing.

Could you tell us 3 habits you think are vital to successful communication?

• Listening more than talking. Really hearing someone is powerful.. It helps with all aspects of your life.
• Challenging your assumptions. Ask questions even when you think you totally understand the other person. Assumptions happen without even thinking. Stop, take a breath, and check in.
• Using chameleon communication. By that I mean match your communication style to the person who you are speaking with. Do they like to process before answering? Slow yourself. Do they prefer to get right to the point? Do the same. Most likely you already modify your style. For instance you don’t talk to your grandmother the same way you talk to your mates at a bar. Try to minimize the communication styles differences whenever you need to be more persuasive.

Who or what inspires you?

Those people who use their voices to create change, to provide comfort, to make a difference.

Do you have a favourite experience from your speaking career?

Speaking to the government of the Kingdom of Bahrain about improving their customer service. It was wonderful to see that great service is important to all people around the world.

Describe yourself in 3 words.

  • Curious
  • Energetic
  • Fun
See keynotes with Laurie Brown
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Keynote topics with Laurie Brown