Yoram Solomon

Dr. Yoram Solomon is a globally recognized trust researcher and keynote speaker who transforms trust into a practical, repeatable advantage.

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“Working with Yoram as our keynote speaker was an absolute pleasure from start to finish. His collaborative nature, organizational skills, and timely communication made the entire process seamless. Yoram delivered a polished presentation that incorporated humor and a diverse range of media that captivated our audience, left a lasting impression, and exceeded our expectations. The overwhelmingly positive feedback we received from attendees is a testament to his effectiveness as a keynote speaker.”

Sue Morton

General Manager Events and Advisory Board Wrangler, HR.com

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Why book Yoram Solomon for your next event

A rare mix of research and reality, turning trust into actionable habits that leaders and teams can apply immediately across industries.
Author of 22 influential books and host of a top 5% global podcast, delivering insights shaped by deep study and real-world impact.
A captivating speaker who blends humor, stories, and science to create lasting shifts in how people think about trust.

Non-binding request for Yoram Solomon

Trust researcher, bestselling author, and creator of the 7-step Trust Habits® Process

Dr. Yoram Solomon is one of the most prominent voices in the global conversation on trust. As a renowned trust researcher and founder of the Innovation Culture Institute®, he challenges conventional thinking by reframing trust as relative rather than absolute. His work bridges rigorous research with practical application, helping individuals, leaders, and organizations understand how trust is built, broken, and rebuilt. With a dynamic stage presence and a rare interdisciplinary background, Dr. Solomon delivers powerful keynotes and workshops that change how people act, not just how they think.

Who Is Yoram Solomon

Dr. Yoram Solomon is a distinguished trust researcher, author, speaker, and educator whose work focuses on the mechanics of trust in personal and professional life. He is the founder of the Innovation Culture Institute® and has dedicated his career to understanding why trust thrives in some environments and collapses in others. With a Ph.D. in organization and management, alongside an MBA, a law degree, and an engineering degree, his multidisciplinary foundation gives him a rare ability to analyze trust from multiple angles. His experience as a former executive, elected official, pilot, and member of the Israeli 35th airborne brigade further grounds his insights in real-world decision-making under pressure.

Trust as a Practical Skill

What sets Yoram Solomon apart is his refreshingly different view of trust. He does not treat trust as a vague value or moral ideal, but as a relative and observable behavior that can be influenced. His research shows that trust is shaped by habits, systems, and repeated actions. This belief led him to develop the 7-step Trust Habits® Process, a structured and practical framework that blends the science of trust with the science of habit-forming. Through this process, individuals and organizations learn how trust can be intentionally cultivated, measured, and sustained over time.

Books, Research, and Thought Leadership

Dr. Solomon is a prolific author with 22 books to his name, including The Book of Trust® and the widely read Can I Trust You? series. His writing explores trust in leadership, innovation culture, entrepreneurship, and human behavior. In addition, he has published more than 400 articles on trust, innovation culture, and entrepreneurship, making his work a cornerstone for leaders and researchers alike. He also hosts The Trust Show™ podcast, ranked in the top 5% globally, where he explores trust through conversations, case studies, and research-driven insights.

Keynotes, Workshops, and Masterclasses

When you book Yoram Solomon for your event, you invite your audience into an engaging and thought-provoking experience. His sessions are known for their clarity, humor, and relevance. Drawing on cutting-edge research, compelling anecdotes, and real-life examples, he helps participants understand why trust matters and how it directly impacts performance, culture, and results. His keynotes, workshops, and masterclasses are tailored to different industries and organizational levels, ensuring relevance whether he is speaking to executives, managers, entrepreneurs, or teams.

Real-World Impact

Dr. Solomon’s work has influenced organizations across sectors, including companies such as AT&T, Northrop Grumman, Dannon, and many others. As an adjunct professor at SMU and a 3-time TEDx speaker, he continues to shape how trust is taught, discussed, and practiced. His interdisciplinary approach empowers leaders to move beyond slogans and into concrete actions that strengthen relationships, accelerate collaboration, and support sustainable success.

Book Yoram Solomon for Your Event

Book Dr. Yoram Solomon for your event to give your audience more than inspiration. His sessions redefine trust as a skill that can be learned and reinforced, leaving participants with tools they can use immediately. By combining deep research with practical frameworks and engaging delivery, Yoram Solomon creates lasting impact and helps organizations build trust where it matters most.

Customer Reviews

Sue Morton General Manager Events and Advisory Board Wrangler, HR.com

“Yoram was a presenter at National Leadership Development Day 23 and his presentation was mesmerizing. His stories and illustrations really make you pause and consider your own leadership style. I highly recommend Yoram for your event or conference. We were lucky to have him speak at NLDD23.”

Nanette Miner Ed.D., Organizer, National Leadership Development Day Conference

“Yoram is a dynamic speaker and instantly captured and held attention with his unparalleled expertise in the subject of trust. He presented with highly informative, thoughtful, and detailed insights and demonstrated enthusiasm and deep intellectual curiosity to learn more. The presentation was tailored to fit our needs, and the visual presentation itself was polished and perfectly complimented his message. Yoram was professional, personable, and a pleasure to work with and get to know. I would highly recommend Yoram to anyone looking to book a speaker who will deliver an engaging and valuable presentation.”

Katherine Ross CBC, Finance Operations Coordinator at University of Texas at Dallas

“Preparing for the workshop was easy. It was like he knew exactly what we needed. I am impressed with the level of knowledge, commitment, and incredibly easy way to communicate. Yoram helped us see ourselves from a different point of view, analyze the opportunities, and use our creativity to help us to move to the next level.”

Joaquin Amon Suarez Performance Manager, The Dannon Company

“He delivers excellent content in an engaging, entertaining, and enlightening manner. Attendees in the room AND online didn’t want Yoram’s talk to end. They enjoyed him, his material, and his very evident intent on providing value to our attendees. Not only did Yoram deliver top notch content, but he also demonstrated professionalism every step of the way, from pre event coordination to post event follow up. A true professional.”

TX O’Geary LSMB, DTM, President, NSA New Mexico

“By learning Yoram Solomon’s model, I have found that I can more consistently approach my employees, other leaders, and my customers in a way that facilitates mutual trust and ultimately, success.”

Roger Hall General Manager, High Performance Solutions, Corvo

“I have had the pleasure of working with Yoram multiple times through the HR Southwest Conference and The North Dallas Chamber of Commerce. His programming is always so intriguing, energetic, and timely. Our members are always impressed with his presentation style and he is so easy to work with. He always engages anyone. Highly recommend bringing him to your organization!”

Erin Swain Manager of Education, DallasHR and HR Southwest Conference

“Yoram Solomon did an incredible job as our keynote speaker for our ‘Future Forward Trust & Transparency: An MPI Digital Experience’. Yoram was not only easy to work with, he customized his presentation to be exactly what our audience of meeting professionals needed. He received high survey marks and our attendees raved about his presentation.”

Lori Pugh Marcum Head of Meeting Innovation, Meeting Professionals International (MPI)

“With original research and keen insight, master storyteller Dr. Yoram Solomon calculates not only the monetary value of trustworthiness but also precisely what it takes to establish and maintain this invaluable quality. It’s the kind of know how that they don’t, but should, teach in school.”

John Jacobs Executive Vice President, Richardson Economic Development Partnership

“I have seen firsthand the crucial role trust plays in building a good culture, retaining great employees, and performing well financially as an organization. But when I hear Yoram speak on trust for the first time, I realized what I had missed was understanding the ‘how’ of creating a leader who can be trusted. Yoram is one of the foremost authorities on understanding the critical role trust plays, and teaching leaders how to build it.”

Jimmy Taylor Executive Director, DallasHR

Keynotes

Keynote by Yoram Solomon:

No More Bullsh*t: How to be a Better Human

We are drowning in bullsh*t, fake honesty, snap judgments, oversimplifications, assumptions, and shaming disguised as accountability. And it’s not just making us worse as people, it’s tearing apart trust, relationships, and even society itself. We claim to want trust, respect, and deeper connections, yet we keep falling into the same destructive patterns. We sugarcoat the truth instead of being radically honest. We assume instead of asking. We oversimplify instead of embracing nuance. We shame instead of inspiring.

It’s time to stop.

In this bold, eye-opening, and deeply inspiring keynote, Dr. Yoram Solomon, author of The Book of Trust and The Trust Premium, 3-time TEDx Speaker, TV host, and host of The Trust Show podcast, delivers one simple, transformative message: No More Bullsh*t.

At the heart of this transformation are 5 deceptively simple yet profoundly powerful questions, questions that will challenge the way you lead, communicate, and build trust.

Through engaging stories, real-world insights, groundbreaking research, and a no-nonsense approach, Yoram will challenge you to rethink how you navigate relationships, leadership, and trust.

This isn’t just another keynote it’s a wake-up call. A call to action. This isn’t just about being a better leader, friend, or coworker. It’s about the future of trust itself. Because when trust collapses… everything else follows. Teams. Organizations. Governments. Societies.

So, ask yourself, will you be part of the problem… or the solution?

No More Bullsh*t. No More Excuses. The future depends on it.

LEARNING OBJECTIVES / TAKEAWAYS / OUTCOMES

Experience the Cost of Bullsh*t, See firsthand how fake honesty, assumptions, and shaming destroy trust, weaken relationships, and hold you back.
Break the Cycle, Replace toxic habits with better ways to think, communicate, and lead—ones that actually build trust and connection.
Ask the Five Questions That Change Everything, Master the five questions better humans ask themselves every day to transform how they lead, communicate, and earn trust.

TARGET AUDIENCE
General Audience, Corporate and non-corporate

LENGTH
30–90 minutes (The level of depth changes with length. 45–50 minutes is ideal.)

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Keynote by Yoram Solomon:

May TRUST be With You! How to Build Trust, Be Trusted, and Know who to Trust

Embark on a transformative journey with a dynamic and multifaceted exploration of trust that will reshape your understanding and approach to relationships. Drawing on riveting research and compelling stories, this presentation by Dr. Yoram Solomon, author of "The Book of TRUST" and host of "The Trust Show" podcast, unveils a groundbreaking perspective on trust. Discover why trust is not merely about being trustworthy and learn through the 8 laws of trust and the 6 components of the Relative Trust model that trust is a nuanced, two player game, deeply influenced by context and reciprocity.

This fast paced keynote engages audiences with humor, seriousness, and relatable research, providing new insights into trust’s role as the cornerstone of all relationships, whether personal or professional. Dr. Solomon’s unique approach will challenge your preconceptions, demonstrating that the same actions can inspire trust in some and distrust in others, depending on individual perspectives and experiences.

Prepare to be both entertained and enlightened as you learn practical ways to enhance trustworthiness, influence others’ trust levels, and navigate the complexities of whom to trust.

LEARNING OBJECTIVES / TAKEAWAYS / OUTCOMES

Trust is Relative and Contextual Understand that trust varies with context and individual perspectives.
Trust is Reciprocal Learn strategies to influence others’ trustworthiness by showing them trust.
Practical Trust Building Tools Gain actionable frameworks, like the 8 laws of trust, to enhance trustworthiness and decision making.

TARGET AUDIENCE
General Audience, Corporate and non corporate

LENGTH
30-90 minutes

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Keynote by Yoram Solomon:

Trust Premium: Sell on TRUST and not Price

Join us for an illuminating keynote that explores the undeniable impact of trust in sales, backed by compelling statistics and research. In his groundbreaking Trust Premium research, Dr. Yoram Solomon found that a staggering 77% of individuals prioritize the trustworthiness of those they buy products or services from, surpassing all other qualities and relationships. Moreover, trustworthy salespeople, professionals, and brands are selected over 98% of the time over their competitors Trust Preference and even command a remarkable up to 39.4% premium for the same item compared to their untrustworthy counterparts Trust Premium while their competitors must dramatically reduce prices to compete with them.

But this session isn't just about statistics it's about actionable insights. Through real world examples and the innovative relative and dynamic trust model, you'll discover how to cultivate your trustworthiness as a salesperson. Join us as we unlock the keys to sales success through the transformative power of trust.

LEARNING OBJECTIVES / TAKEAWAYS / OUTCOMES

Learn why people buy from trusted companies and salespeople more than from untrusted ones Trust Preference and the Trust Premium they are willing to pay.
Understand what trust is, why it's the strongest and often only competitive advantage you might have, and how your customers decide if they can trust you.
Get specific tips that make salespeople, professionals, and brands trusted.

TARGET AUDIENCE
Salespeople, sales leaders, and professionals in different industries. Perfect keynote to open or close a sales force conference, or an association conference.

LENGTH
30-90 minutes

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Keynote by Yoram Solomon:

Ethics, Laws, Values, and Trust: Where do we go from here?

In today’s interconnected world, scams and spam inundate our digital landscape, eroding trust and alarming rates. Statistics reveal a staggering rise in fraudulent activities, highlighting the need for vigilance. 85.5% of all emails are spam. 73% of those are trying to commit identity theft, and 36% are marketing and advertising for products and services we didn’t ask for. Where do we draw the line between ethical and legal behavior?

Understanding the nuances between these bars is crucial, as the space between them often represents a moral gray area. Trust hinges on factors like personality compatibility, yet disparities in ethical standards can fracture even the strongest bonds.

Our values shape our ethical thresholds and subsequent actions, but as societal norms evolve, so do these erosions of trust standards. When companies behave unethically, they erode trust in themselves and the markets they serve. But delegating ethical responsibility solely to laws and governments risks legitimizing unethical behaviors when laws fall short. Can ethics be effectively set by law? And is it enforceable? Should companies build ethical cultures instead? And how?

LEARNING OBJECTIVES / TAKEAWAYS / OUTCOMES

Understand the nuances between the ethical and legal boundaries and how they affect trust and erosion.
Assess the efficacy and enforceability of codes of ethics in setting ethical standards.
Learn how to cultivate trust through authenticity, integrity, and ethical behavior, rejecting shortcuts.

TARGET AUDIENCE
General Audience, Corporate and non corporate

LENGTH
30-90 minutes

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Keynote by Yoram Solomon:

Trust in the Age of AI: FROM Deep Fakes To Ethical Frontiers

As a seasoned technologist and researcher of trust, Dr. Yoram Solomon has witnessed the meteoric rise of artificial intelligence and its far reaching implications on our society. From the rapid proliferation of spam and scams to the increasing use of deep fakes in both ethical and unethical ways, AI has undoubtedly brought about significant changes. Identify the just one example of how AI can be misused, leaving many wondering about the future of this technology and its impact on trust.

In this keynote, Dr. Solomon will delve into the history of AI, the current state of it, and explore the intersection between AI and trust. He will examine the various ways in which AI can be utilized for the greater good while acknowledging the potential risks associated with its advancement. Additionally, he will discuss whether government regulation is necessary to ensure the responsible use of AI and maintain public trust in this powerful tool. His unique perspective on both technological and trust issues will provide invaluable insights into these complex issues, providing a balanced view of the opportunities and challenges presented by AI.

LEARNING OBJECTIVES / TAKEAWAYS / OUTCOMES

Analyze the intersection of AI and trust to identify potential opportunities and challenges.
Evaluate the use of AI in various contexts, including ethical and unethical applications.
Synthesize different perspectives on government regulation of AI and its impact on public trust.

TARGET AUDIENCE
General Audience, Corporate and non corporate

LENGTH
30-60 minutes

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