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Interview with Susanne Birgersdotter

Inspirational self-made entrepreneur and speaker Susanne Birgersdotter provides informative and eye-opening keynotes about her journey of starting tech companies and working in tech as a woman. Read her interview and learn more about her and her career.

How are your keynote presentations unique?

My presentation is unique as the story I share is fully transparent revealing both ups and downs, and how I got myself through difficult times. Because of this I feel my audience from young entrepreneurs, men and women, as well as people over 60 can really relate to my journey and can recognize themselves in my story. I want the audience to learn from my own experiences even if the lesson is to avoid a mistake I made.


How do audiences gain from your keynote presentations?

My goal is to motivate the audience to take the next step and do what they have always dreamed of. I want to inspire people to start that business and apply my experiences to their own journey. After a presentation I frequently get audience members contacting me to share their awesome business ideas and I enjoy giving advice.


What is the most unique experience you have had as a result of your job?

My most unique experience in being a global speaker has been the unexpected result that people see me as a “guru”. The simple act of me sharing my own personal journey and desire to inspire others to reach their own goals has lead people to view me differently. Though it is a huge compliment I work to keep myself grounded by doing hands on mentoring.


Can you give three tips to individuals struggling with being an entrepreneur?

  • Know your weaknesses and surround yourself with people that have those skills so you have a team that complements each other.
  • Don’t forget to network, network and network! Trying to do it alone is not a good strategy. Meet as many people as you can as they may have helpful insight to share or they might be able to help you with your goal.
  • Don’t let the criticism get in the way of your dreams, but if no customers want your product, perhaps you need to start re-thinking your idea OR look for a new business idea. As an entrepreneur you most likely have many, many ideas. Dare to take the step and use your network!

What is your input on how to keep a good work-life balance?

My approach to get a good work-life balance is to try to erase the work-life balance border and make work fun!


Who or what inspires you?

I am inspired by people who just don’t give up and persevere even if their initial idea doesn’t take of. They take those lessons learned and keep going.  As an entrepreneur you always have many ideas!

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