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Dr. Giuseppe Stigliano

Global marketing innovator and three-time CEO, Dr. Giuseppe Stigliano helps organizations embrace AI-driven transformation and build resilient, future-ready leadership cultures.

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Non-binding request for Dr. Giuseppe Stigliano

Why book Dr. Giuseppe Stigliano for your next event

  • With over 20 years of leadership experience as CEO of international agencies, Dr. Giuseppe Stigliano has partnered with 300+ companies across four continents. His keynote shares actionable lessons from this global track record, helping executives lead change with confidence and vision.
  • Giuseppe has co-authored Retail 4.0, Onlife Fashion, and Redefining Retail with marketing legend Philip Kotler, shaping the future of retail and customer experience worldwide. His keynotes translate these globally recognized insights into practical strategies for organizations navigating disruption.
  • Honored in 2024 as one of the most inspiring leaders in management thinking, Giuseppe delivers cutting-edge perspectives on leadership and innovation. Audiences leave his keynote with forward-looking strategies rooted in thought leadership that inspires lasting organizational transformation.

Non-binding request for Giuseppe Stigliano

Innovating Leadership Models to Build Resilient Organizations

A visionary marketing innovator and three-time CEO, Dr. Giuseppe Stigliano empowers organizations to master change, harness AI, and redefine customer experience. Co-author with Philip Kotler of three best-selling books and recognized by Thinkers50, he delivers actionable strategies that inspire innovation, resilience, and measurable business impact, making him the ideal keynote speaker for future-ready organizations.

Keynote Speaker Dr. Giuseppe Stigliano is internationally recognized as a leading authority on business transformation, innovation, and customer experience. With more than 20 years of executive leadership, including three tenures as CEO at global agencies, he has partnered with over 300 companies across four continents to help them embrace change, unlock innovation, and deliver measurable growth.

Dr. Stigliano is co-author of three best-selling books with marketing legend Philip Kotler, including Redefining Retail, which has shaped the future of marketing and retail worldwide. His thought leadership is further amplified as a Forbes columnist, LinkedIn Top Voice, and member of the Harvard Business Review Advisory Council. Recognized by Thinkers50 as one of today’s most inspiring global management thinkers, he brings unparalleled credibility and forward-looking insight to every keynote.

Known for blending academic expertise, entrepreneurial experience, and practical business strategies, his keynotes equip leaders with tools to navigate disruption, foster resilient cultures, and harness AI and digital innovation for sustainable success. His TEDx talk has reached over one million viewers, a testament to his ability to inspire and engage diverse audiences.

When you book Dr. Giuseppe Stigliano for your event, you gain more than an inspiring presentation, you secure a transformative experience that delivers actionable strategies, energizes teams, and positions your organization to thrive in the post-digital age.

Keynotes

Keynote by Dr. Guiseppe Stigliano:

THE FUTURE OF CUSTOMER EXPERIENCE

The retail landscape is undergoing a transformative shift, driven by technological advancements and evolving consumer expectations. As we move into this new era, companies must develop a more sophisticated approach to integrating these innovations, focusing not just on the technology itself, but on creating meaningful and seamless customer experiences. This transformation is redefining traditional operating models and business strategies.

Key Components:

  • Explore the shift from the urgency to digitize toward understanding the specific digital transformations that individual companies can effectively absorb and implement.
  • Analyze the evolving concept of the customer journey that now spans physical, digital, and virtual realms and understand how to create seamless and integrated experiences across these three dimensions.
  • Delve into the importance of optichannel, a strategy that optimally combines multiple sales and communication channels to meet customer needs in a fragmented world.
Request a quote: Giuseppe Stigliano THE FUTURE OF CUSTOMER EXPERIENCE

Keynote by Dr. Giuseppe Stigliano:

THE BUSINESS IMPLICATIONS OF AI

Artificial Intelligence (AI) is revolutionizing the business landscape, driving efficiency, innovation, and the creation of new business models. In this new phase, companies must navigate the complexities of AI integration to remain competitive and relevant. This masterclass will explore the profound business implications of AI, from operational enhancements to strategic transformations, as well as its impact on marketing, sales, and brand loyalty. Participants will gain insights into how businesses can harness AI's potential to thrive in the modern market.

Key Components:

  • Examine how AI is reshaping business processes, from automating routine tasks to enhancing decision-making capabilities.
  • Discuss the strategic shifts required for effective AI integration across various business functions.
  • Explore the role of AI in personalizing customer interactions and improving service delivery.
  • Delve into the ethical considerations and governance frameworks necessary for responsible AI deployment.
  • Learn how to leverage AI to gain a competitive edge in a rapidly evolving market landscape.
Request a quote: Giuseppe Stigliano THE BUSINESS IMPLICATIONS OF AI

Keynote by Dr. Giuseppe Stigliano:

POST-DIGITAL LEADERSHIP

The term "Post-digital" refers to the beginning of a maturity phase in the so-called digital era, where people, institutions, and companies develop a more mature relationship with what was previously seen as a disruptive technological revolution. In the post-digital age, we take that disruption for granted and focus on creating a new reality. This phase has widened the gap between old and new leadership models. Leaders at both emerging and established companies must navigate different customer expectations, consumer behavior, experiential benchmarks, and a competitive landscape.

Key Components:

  • Understanding Organisations: Explore how different organizational structures adapt to the post-digital landscape.
  • Different Leaders for Different Companies and Stages: Identify the types of leadership required for companies at various stages of their lifecycle.
  • What Makes a Leader: Delve into the essential qualities and skills that define effective leadership in the post-digital era.
  • The ‘Right’ Leadership: Discuss strategies for cultivating the appropriate leadership style to meet contemporary challenges.
Request a quote: Giuseppe Stigliano POST-DIGITAL LEADERSHIP

Keynote by Dr. Guiseppe Stigliano:

CONSULTATIVE SELLING

As Jeffrey Gitomer famously said, “People don’t like to be sold, but they love to buy.” The "Consultative Sales Masterclass" focuses on evolving sales techniques in a rapidly changing marketplace. This session explores how professionals can adopt a consultative, customer-centric approach, transforming from ‘sellers’ into trusted ‘advisors’. Participants will learn to align the needs and challenges of clients with the solutions offered by their organizations, fostering long-term relationships and driving mutual growth. This approach goes beyond selling products or services, emphasizing the creation of genuine shared value for clients through deep understanding and partnership.

Key Components:

  • Understanding the Consultative Sales approach: delve into the core principles that shift focus from selling products to solving client problems.
  • Building Trust and Credibility: learn techniques for establishing and maintaining trust, ensuring credibility in all client interactions.
  • Tailoring Solutions: develop skills in customizing solutions based on deep client insights, addressing unique challenges and goals.
  • Leveraging Data: use data analytics to inform sales strategies, enhance client engagement, and provide value-driven insights.
  • Managing Complex Sales Cycles: explore methods to effectively navigate longer sales processes, including stakeholder management and maintaining engagement.
Request a quote: Giuseppe Stigliano CONSULTATIVE SELLING

Keynote by Dr. Giuseppe Stigliano:

LEADING TRANSFORMATIONAL CHANGE

Effective leadership in transformational change has become a critical skill for business leaders. The challenge is not just in implementing change but in leading it in a way that inspires confidence, overcomes resistance, and creates a sense of shared purpose across the organization. While change is often situational and reactive, true transformation is cultural, it involves a deeper shift in mindset rather than just a change in skillset. To leave a lasting impact, leaders must aim for transformation that permeates the organization’s culture and values, fostering adaptability and resilience at every level. This masterclass will provide a comprehensive framework for leaders and managers to understand the dynamics of transformational change, emphasizing the need to balance structured planning with the flexibility to adapt to unforeseen circumstances.

Key Components:

  • Understand the critical elements of a transformative vision that resonates with all stakeholders.
  • Learn strategies to communicate the vision effectively, address concerns and anxieties, and turn resistance into support.
  • Discuss real-world examples of businesses that successfully navigated transformational change by blending strategic planning with agility.
  • Learn how to cultivate an organizational culture that embraces change, values innovation, and is resilient in the face of challenges.
  • Identify common barriers to transformational change, from silos to cultural resistance, and develop strategies to overcome them.
Request a quote: Giuseppe Stigliano LEADING TRANSFORMATIONAL CHANGE

Keynote by Dr. Giuseppe Stigliano:

SCALING YOUR BUSINESS

Scaling a business is a complex and demanding process that requires a fundamental shift in leadership style and approach. This masterclass will explore the critical leadership adjustments needed to successfully scale an organization. Participants will examine the unique challenges that arise during rapid expansion, such as decision-making bottlenecks, communication breakdowns, and the 'success trap' where past achievements can hinder future innovation. The session will also delve into strategies for cultivating a robust leadership pipeline and fostering an environment that empowers individuals at all levels to contribute effectively to the organization’s ongoing success.

Key Components:

  • Learn to adapt leadership styles to suit different phases of growth, ensuring alignment with evolving organizational needs.
  • Explore how to transition from hands-on management to strategic oversight, fostering a culture of trust and delegation.
  • Recognize key challenges like decision-making bottlenecks, communication failures, and stagnation from the 'success trap,' and learn strategies to streamline processes and improve cross-functional communication.
  • Understand the role of leadership in fostering an environment where team members feel empowered to make decisions and contribute to the company’s strategic goals.
  • Learn how to maintain the agility and entrepreneurial spirit of a startup even as the organization scale.
Request a quote: Giuseppe Stigliano SCALING YOUR BUSINESS

How to Become a Marketing Superhero | Giuseppe Stigliano | TEDxRoma

Watch Giuseppe Stigliano in action

Non-binding request for Dr. Giuseppe Stigliano

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