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Transform your business with insights & strategies from John Rossman

John Rossman

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John Rossman is a sought-after advisor, keynote speaker, and author who has helped Fortune 100 companies and others navigate digital disruption and complex change.

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5 out of 5 stars

John’s insights about scaling innovation and culture are terrific. He shares his own experience and highlights best practices that work for growing organizations.

Tim Tassopoulos, President and Chief Operating Officer Chick-fil-A, Inc. See all references

Why you should book John Rossman for your next event

  • With years of experience as an Amazon executive and as a consultant, John brings a unique perspective to the table. He has successfully navigated digital disruption and complex change for some of the world’s largest companies, and his insights can help your organization do the same.
  • John’s keynotes are filled with practical strategies and tactics that are based on real-world experience. He provides specific steps and takeaways that attendees can put into practice immediately to drive digital transformation and innovation in their own organizations.
  • John is an engaging and dynamic speaker who delivers thought-provoking content that leaves a lasting impact. His keynotes are full of inspiring stories and examples that resonate with audiences, making him a memorable and impactful addition to any event.
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About John

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John Rossman is a renowned digital strategist, speaker, and author, known for his expertise in navigating complex change and innovation in the digital landscape. He is a former Amazon executive who played a pivotal role in launching and scaling the Amazon Marketplace business. He has also worked as a partner at a top restructuring and management firm, advising clients on complex strategies and technology programs. Rossman's insights and practical takeaways are highly regarded by clients, making him a sought-after advisor and keynote speaker for businesses across all industries.

Why you should book John Rossman for your next event

  • With years of experience as an Amazon executive and as a consultant, John brings a unique perspective to the table. He has successfully navigated digital disruption and complex change for some of the world’s largest companies, and his insights can help your organization do the same.
  • John’s keynotes are filled with practical strategies and tactics that are based on real-world experience. He provides specific steps and takeaways that attendees can put into practice immediately to drive digital transformation and innovation in their own organizations.
  • John is an engaging and dynamic speaker who delivers thought-provoking content that leaves a lasting impact. His keynotes are full of inspiring stories and examples that resonate with audiences, making him a memorable and impactful addition to any event.

John Rossman is a former Amazon Executive and Best-Selling Author of The Amazon Way book series. He was responsible for launching and scaling the Amazon marketplace business, which accounts for over 50% of all units sold and shipped at Amazon.

After Amazon, he was a partner for at a premier turn-around and restructuring management firm for twelve years assisting his clients in complex strategies, transformations and technology programs.

His proven strategies and curiosity to dive into business problems and customer needs have made him a sought-after advisor and keynote speaker across all industries on innovation, digital strategy, and complex change.

Working with fortune 100 companies and others, including T-Mobile, The Gates Foundation, Fidelity Investments, Novartis, and Chick-Fil-A, his insights provide the foundation companies need to compete in the rapidly changing digital landscape.

As a speaker, each of his keynotes is full of thought-provoking principles and tactics leaving each participant with practical takeaways to put into practice.

See keynotes with John Rossman
Keynote by John Rossman

THINKING IN OUTCOMES: Leadership for FAST Innovation & Succeeding at Big Bets

BIG BETS happen at all levels in a company – the enterprise, division, product, program, and team. BIG BETS are the initiatives and plans we think will deliver lasting impact, but there is significant risk as these are complex strategies and plans. They are a BIG BET.

BIG BETS goes by many names, like digital transformations, new business models, innovation programs, and strategic initiatives. Over 80% of all BIG BETS fail to deliver on time, on a budget, or deliver the expected business impact. Some seem to never end. This leaves leadership wary of trying more bets and risk being left behind in a rapidly changing industry.

Based on research and 35 years of delivering BIG BETS to Fortune 100 companies, John Rossman gives you a playbook for Thinking in Outcomes to succeed at your BIG BETS. Based on his forthcoming book Thinking in Outcomes.

Leaving your audience with:

  • A comprehensive playbook to Think in Outcomes and work backward
  • An understanding of the leadership challenges and skills to lead these missions
  • Understanding why defining the future customer experience or operational capability is a superpower we all need to leverage
Keynote by John Rossman

Leadership & Culture for Growth & Innovation ~The Amazon Way

Leadership is a skill. Culture is the default standard defining how we work together. So, how can you build on your leadership and culture to drive systematic growth & innovation?

Based on the best-selling The Amazon Way: Amazon’s Leadership Principles, Rossman outlines a set of strategies and tactics, giving a playbook for any industry or situation to make small changes resulting in significant impact.

Customer centricity, metrics and operational excellence, a system for innovation, Amazon’s “working backwards” methodology, disagree but commit, and deliver hard results are just some of the leadership playbook with habits to reinforce and create change.

Leaving your audience with:

  • A series of actionable lessons on leadership for driving improvements and innovation
  • Confidence in how to work together to achieve hard results despite setbacks
  • Motivation for a customer-centric mindset leading to business improvements and agile development for growth
Keynote by John Rossman

Think Like Amazon... What's the Future of Your Industry?

Is your company ready to create the future of your company and industry? Leaders who want to drive innovation must ask this while challenging conventional thinking if they want to have a future in their industry. But what are the right questions to ask to create that
future? How do we develop our strategy? How can we anticipate industry disruption, and how we adapt?

Former Amazon Executive John Rossman was a key leader in launching and scaling the third-party platform which today accounts for over 50% of Amazon’s business, leading to fundamental disruption to the retail industry. By leveraging many of the ideas from Think Like Amazon, Rossman provides principles and strategies which drove Amazon and can drive your industry’s future. He will challenge your team and provide them with strategies, tools, and questions to help you begin creating your company’s future.

Leaving your audience with:

  • Perspectives on “How would Jeff think” in disrupting your industry from a customer-centric strategy
  • Tools to THINK BIG but bet small in an agile manner for innovation
  • Examples of existing friction to challenge the audience in recognizing opportunities
  • Envision how disruptive technologies such as AI and computer vision coupled with new business models could reshape your industry
Keynote by John Rossman

NEVER WASTE A GOOD CRISIS: The Winning Playbook for Market Volatility

Your supply prices and lead times are rising, your employee wages are increasing, transportation is getting more expensive, and critical components (like chips) might be in short supply. Your COGS and your P&L are a mess. Your world and business might feel
like it’s in crisis. This is a leadership choice — waste time worrying about what’s coming or plan to survive and thrive in the volatile market?

John delivers an engaging story explaining how challenging traditional thinking and management science can help you maximize the value of a good crisis and guide you to innovate and strengthen your business.

Volatile markets and uncertainty lead most organizations to cut, run and stick their head in the sand until the storm passes. You’ll learn how it is the ideal time to go on offense by focusing on rapid innovation and finding immediate ROI opportunities to improve operational effectiveness. Audience members leave with practical theory, examples, tools, and techniques to help them build better strategies, plans, and solutions so they never waste a good crisis.

Leaving your audience will:

  • Have the confidence and tools to innovate and rapidly drive improvements even in difficult markets and forecasts
  • Optimism and techniques to collectively assess, define and iterate to improvements
  • Understand multiple examples where constraints are used as the basis for improved business results and innovation
Keynote by John Rossman

Reinventing Healthcare & Insurance Through Patient Centricity, Innovation & Leadership ~The Amazon Way

The US healthcare industry is almost 20% of GDP, but what might the future of healthcare become? What can we predict out of Amazon’s healthcare strategy? And how can we adapt to change while improving patient outcomes, the employee experience, and
growing your business?

The answer is leadership built for the challenge of driving excellence and simultaneously delivering innovation. John delivers a healthcare leadership playbook built to deliver a clear strategy, effectively drive change, and become a world-class operator while being a systematic innovator.

Your healthcare leadership team will be inspired to become a more strategic thinker with tools to help your plan for the future in healthcare.

Leaving your audience with:

  • A framework and flywheel for anticipating industry change
  • Confidence and tools to innovate and rapidly drive improvements
  • Optimism and techniques to collectively assess, define and iterate to improvements
Watch John Rossman in action

How do you want business leaders to use your book, Think Like Amazon? By John Rossman

See keynotes with John Rossman

References

The team loved John’s keynote, were busy taking notes and discussed through the rest of our leadership retreat. They all really got to think at a higher level!

Patty Arvielo – Co-CEO First American Funding

Having John advise my organization is like having Jeff Bezos advise me. This is the best strategy, leadership, and tactics keynote I have seen. John has had a profound impact on the company I founded, Modjoul. John’s a master at practical advice and approaches to deliver innovative solutions.

Eric Martinez CEO & Founder of Modjoul; Former EVP at AIG

The Amazon story is so relevant to what every company is trying to accomplish, and CCOs are seeking new ways to work effectively across the CSuite in this time of corporate transformation. A good story well told.

Page Society
Non-binding request for John Rossman

Send a simple request. You’ll get a quick reply with fees and availability

  • This field is for validation purposes and should be left unchanged.
John Rossman
John Rossman

5 out of 5 stars

John’s insights about scaling innovation and culture are terrific. He shares his own experience and highlights best practices that work for growing organizations.

Tim Tassopoulos, President and Chief Operating Officer Chick-fil-A, Inc. See all references

Keynote topics with John Rossman