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Dr. Kevin Freiberg

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Author and Leadership Expert

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For over 20 years, our keynote speaker Kevin Freiberg has been profiling revolutionary business leaders in some of the world’s most innovative companies. He has successfully turned those profiles into roadmaps that help clients create their own revolutionary strategies for growth.

Best Selling Author, Leadership Expert and Professional Speaker

Razor-sharp Insights – Concrete Examples – Entertaining Stories – Incredible Energy!

This is why clients in every part of the world invite Kevin Freiberg to be their featured expert. Dr. Freiberg is on a short list of global thought leaders Fortune 1000 CEOs turn to for the kind of disruptive thinking that drives growth and gets people excited about the future.

Over 2000 companies in 60 industries across the globe have given Kevin rave reviews. ENEMY OF THE ORDINARY. His insights have helped ambitious leaders accelerate innovation, STAND OUT in a sea of sameness and build companies that are hungry for change.


With over 850,000 copies sold worldwide, Kevin is an international best-selling author. His award-winning books introduce you to revolutionary leaders who have disrupted their industries:

NUTS! Southwest Airlines Crazy Recipe for Business and Personal Success. This international best-seller is the Freibergs first book and shows how Southwest created the greatest success story in the history of commercial aviation. Although much has been written about the worlds most successful airline, NUTS remains the most detailed, comprehensive and entertaining case study on Southwest. And, with 42 consecutive years of profitability in an industry that has traditionally skated on very thin ice, the message is still relevant for those who want to learn about creating a culture of engagement, innovation and incredible customer loyalty.

Nanovation: How A Little Car Can Teach the World to Think Big and Act Bold. This is the inside story of one of the greatest innovations in the auto industry since the Model-T. It shows how, in the face of insurmountable odds, the people of Tata Motors created the Nano, a $2500 car that disrupted an entire industry. But more than that, Nanovation is a how to on making innovation a way of lifepart of your cultural DNA. The book unpacks eight transferable lessons for driving innovation. These  insights are a road map for sustained growth and long-term business success.

BOOM! 7 Choices for Blowing the Doors Off Business-As-Usual. BOOM is about creating a culture where people dont make excuses; they make things happen. Its about ACCOUNTABILITY and creating POCKETS OF EXCELLENCE in your part of the organizationregardless of the conditions that surround you. BOOM! is a full-frontal assault on the victim mentality that pervades so many organizations. It challenges readers to step up and OWN ITown the customers experience, own cost containment, own your own job satisfaction and your ability to make a difference.

GUTS! Companies the Blow the Doors Off Business-As-Usual. In many ways a sequel to NUTS, this book highlights many companies who understand the importance of being purposeful about leadership and culture. These are companies that are winning in a way that others say, You cant do that! They have figured out how to create cultures where EVERYONE believes that innovation is their job, people declare war on the status quo, and the entire organization reaches extraordinary levels of ingenuity and productivity.

Thought Leader

Named one of the “Top 30 Best Minds on Leadership” by Leadership Excellence Magazine, Dr. Freiberg has appeared on CNBC, CBS Sunday Morning and the CBS Morning News for his views on the critical links between leadership, corporate culture, change, and innovation. He has also appeared on the television series Lessons in Excellence for CNBC India. His articles and interviews have been published in the Wall Street Journal, Business Week, Washington Post, Investor’s Business Daily, India’s Economic Times, India’s Business Standard, India’s Financial Times and Capital Business & Finance Magazine of Dubai.

Partial Client List:

Dr. Freiberg has worked with some of the most admired companies in the world including: Wells Fargo, Bank of America, ICICI Bank, Credit Union National Association, Humana, Blue Cross & Blue Shield, Sharp Healthcare, Scripps Health, Busch Entertainment, MGM Resorts, Carlson Hotels Worldwide, Choice Hotels International, Infosys, Ernst & Young, KPMG, Intel Corporation, ConocoPhillips, San Francisco Giants, Major League Baseball General Managers, Sony, Tata Group, Maruti Suzuki, LTD, USAA, Allstate Insurance, Southwest Airlines, Sherwin-Williams, U.S. Marine Corps, U.S. Department of Interior, Clear Channel, Cox Communications, Georgia Power, Duke Solutions, Southern California Edison, Century 21, Remax, Eli Lilly, Frito Lay, Arrow Electronice, Tandus Carpet, Sprint, AT&T, and Kuwait and Gulf Link Transportation Company.

See keynotes with Dr. Kevin Freiberg

    Keynote by Speaker Kevin Freiberg


    • Leaders shape culture, which in turn, shapes performance and determines the ultimate financial condition of your business.
    • Leadership is a choice, not a position. If we got rid of your title would people still follow you?
    • In this theme we unpack the character strengths of great leaders and show you how these strengths play out in some of the world’s most revolutionary companies.
    • Our objective here is to help you dramatically accelerate the development of leaders at every level within your company.
    • We want to help you grow leaders who can energize and inspire others, who refuse to be held hostage by history and who have the GUTS to move your organization in bold new directions.


    Keynote by Speaker Kevin Freiberg

    Engagement and Culture

    • What if your company had a reputation for being the BEST PLACE, where the BEST PEOPLE, can do their BEST WORK? We’re talking serious competitive advantage!
    • You can deliver on the brand promise you make to your employees; it means creating a place where impassioned people come to work fully awake, fully engaged and committed to driving growth.
    • We’ll unpack Southwest Airlines’ crazy, yet very purposeful recipe for creating one of the most productive workforces in the world with 37 consecutive years of profitability.
    • The greatest success story in the history of commercial aviation boasts a culture in which 35,000+ people are fully committed and inspired to achieve extremely high productivity, service, safety and financial objectives.
    • This is an exciting, behind-the-scenes look into an all-American, yet globally recognized brand that will help you create your own blueprint for success.


    Keynote by Speaker Kevin Freiberg


    • Want to move innovation from a tired cliché to a powerful competitive advantage? Want to make it everyone’s job to innovate?
    • We layout the preconditions leaders must create to make innovation a way of life—a deeply embedded part of your cultural DNA.
    • Find out how the most creative companies in the world innovate BEYOND customer expectations.
    • Learn what the best leaders do to inspire ingenuity and unleash imagination—to create a place that is perpetually loaded with fresh ideas.
    • We will also take you behind the scenes and show you how, in the face of seemingly insurmountable odds, the people of Tata Motors achieved the impossible by creating the Tata Nano, a 1 Lakh ($2500) car that has taken the world by storm.


    Keynote by Speaker Kevin Freiberg


    • Service and loyalty are the result of leadership from the inside out—the consistent, diehard execution of a “people-first” service philosophy.
    • This theme addresses the critical links between leaders who adhere to a “people-first” philosophy, turned-on, passionate employees who give something of themselves in addition to just doing the job and fiercely devoted customers who evangelistically tell your story.
    • The research is very clear. Companies known for world-class service, quality and hospitality work hard to create cultures (even in tough times) where employees feel honored and served; people truly trust and connect with each other; seamless collaboration translates into flawless execution and work is fun.
    • This theme allows you to borrow from the best and create your own “people-first” service strategy.
    • We have written about many of the most admired companies and global service brands around and we’re passionate about revealing the chutzpah and details behind their success.


    Keynote by Speaker Kevin Freiberg

    Loyalty – Fiercely Devoted Customers

    • We’ll share the key factors that will take you from plain vanilla consumer satisfaction to extreme customer loyalty; from simply being a vendor of choice to being a trusted advisor and a strategic partner with your clients.
    • What if your team knew more about the pressures, pain points, preferences and particular nuances of your customers than anyone?
    • What if they positioned themselves as industry experts who are better than anyone at providing relevant solutions?
    • What if they mastered the discipline of follow-up and the art of making customers feel special long after the solution is delivered?
    • Using these strategies your team can become the “go-to” people that fiercely devoted customers can’t live without and competitors can’t dethrone.


    Keynote by Speaker Kevin Freiberg


    • You learn what it takes to establish a critical mass of players who OWN IT.
    • You know the type; the shakers and movers who take initiative vs. take orders. They don’t make excuses, they make things happen.
    • They might be victims of a crummy economy, an industry in turmoil or an organization undergoing significant change, yet they refuse to be victimized.
    • Instead, they bring energy, vitality, creativity and the best of themselves to work—they are people of excellence and they create POCKETS OF EXCELLENCE.
    • You’ll get timeless choices, stories to share and actions to use immediately to create your own pockets of excellence


    Keynote by Speaker Kevin Freiberg


    • New business models are disrupting the old.
    • The rules of your industry are being rewritten.
    • The future is unpredictable and the pace of change continues to accelerate.
    • If you want to bebuilt to last you must be built to change.
    • The only question is: Will the changes you make be opportunity led or crisis driven?
    • This theme is about getting in the right frame of mind—one that’s hungry for change.
    • It’s about building a YES-FAST culture where people move with a sense of urgency, declare war on complacency and say “yes” to new skills, new relationships, new business models, new products and new markets.
    • You have a choice. You can lean on yesterday’s headlines and hope that what you’ve been doing will carry you into the future, or you can change.


    Keynote by Speaker Kevin Freiberg

    New Keynote: Leading Innovation in an Era of Uncertainty

    • Create a culture where  teams are hungry for change and inspired to find innovative ways to overcome challenges—from reducing costs, to improving quality, to collaborating with new stakeholders.
    • You will get innovation strategies for collaborating, thinking creatively, turning liabilities into assets, and finding ideas beyond your industry.
    • We include 50 gift copies of NANOVATION for each event.
Non-binding request for Dr. Kevin Freiberg

Send a simple request. You’ll get a quick reply with fees and availability

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Keynote topics with Dr. Kevin Freiberg