
Steve Yastrow
Transform customer and employee connections with Steve Yastrow—author, strategist, and advisor to McDonald's, Hyatt, and Vistage leaders worldwide.
Transform customer and employee connections with Steve Yastrow—author, strategist, and advisor to McDonald's, Hyatt, and Vistage leaders worldwide.
Unlock powerful business growth with Steve Yastrow—bestselling author, branding expert, and trusted advisor to McDonald’s, Discover, and Kimpton Hotels. His high-impact keynotes help organizations ditch the script, ignite employee engagement, and build authentic customer relationships that drive measurable results.
Keynote Speaker Steve Yastrow is a dynamic business strategist, bestselling author, and trusted advisor to some of the world’s most recognized brands—including McDonald’s, Discover Financial, Kimpton Hotels, and Hyatt. Known for his transformative approach to customer relationships, Steve challenges audiences to rethink how they engage with customers and employees to drive sustainable growth and measurable business performance.
As the author of Ditch the Pitch, We: The Ideal Customer Relationship, and Brand Harmony, Steve equips organizations with the tools to create powerful, unscripted customer conversations that foster deep loyalty and long-term success. His insights help companies align internal culture with external brand messaging, ensuring every customer touchpoint reinforces their value.
Steve’s keynotes are rooted in real-world business experience, including his role as president of Yastrow & Co., where he has helped numerous Vistage companies enhance customer engagement. His sessions are both inspirational and actionable, offering fresh strategies to unify teams, humanize sales, and differentiate brands in competitive markets.
Whether you're looking to transform your customer experience, elevate employee engagement, or boost organizational alignment, Book Steve Yastrow for your event to deliver high-impact insights that spark real change. His keynotes leave audiences energized, empowered, and ready to create meaningful connections that drive results.
Nobody wants to hear a sales pitch. When you ditch the pitch, you become a better persuader by engaging your customers in conversations they care about. Steve teaches concepts of improvisation to help audiences develop the skills and confidence to create fresh, spontaneous persuasive conversations with customers.
No brand should be a commodity. What makes your company different from the rest? Steve challenges audiences to Find Your Why through his insightful and engaging program. In just one keynote or workshop, audiences will be well on their way to identifying their company’s true purpose and improving their brand.
Experiences are powerful. Customer loyalty grows when all experiences they have with your company blend in harmony to tell one clear, integrated, compelling story. Steve helps all people in your company understand their role in connecting with customers to improve your customer experience.
Every employee wants to feel important. And every employee is important. Steve inspires audiences to unite behind a customer focus and understand that their day-to-day work truly matters. Every step towards building a customer-centric culture will improve your employee experience.