
Beth Maynard
Known as “The Hammer”, Beth Maynard transforms sales cultures with humor, strategy, and mastery—driving measurable growth across Fortune 100s and global enterprises.
Known as “The Hammer”, Beth Maynard transforms sales cultures with humor, strategy, and mastery—driving measurable growth across Fortune 100s and global enterprises.
Dynamic, outcome-driven, and award-winning, Sales Gravy’s VP of Learning & Development, Beth Maynard, empowers organizations to transform sales cultures, master emotional intelligence, and drive measurable revenue growth through engaging, humor-infused keynotes that inspire action, accountability, and long-term performance excellence.
Keynote Speaker Beth Maynard is an award-winning sales leader, Senior Master Trainer, and Vice President of Learning and Development at Sales Gravy. With decades of experience in front-line sales leadership, Beth has trained and coached teams across Fortune 100 corporations, global enterprises, and fast-growing family-owned businesses. Her keynotes are known for their energy, humor, and outcome-driven approach that leaves audiences inspired to take immediate, measurable action.
Nicknamed “The Hammer” by her clients and peers, Beth Maynard delivers keynotes that blend practical strategy with genuine motivation. She specializes in transforming sales cultures, building emotionally intelligent leaders, and equipping teams with the tools to sell smarter, communicate better, and perform at elite levels. Her sessions go beyond theory—she gives organizations tangible frameworks to improve sales processes, strengthen leadership accountability, and achieve long-term growth.
When you book Beth Maynard for your event, you’re not just hiring a speaker you’re investing in a transformative experience that empowers your people to think differently, act decisively, and perform with confidence. Whether your organization needs to elevate leadership, boost team performance, or drive sustainable revenue growth, Beth delivers the clarity, expertise, and inspiration that make real business impact.
Book Beth Maynard for your event and discover how a dynamic, results-oriented keynote can turn your sales challenges into opportunities for lasting success.
Keynote by Beth Maynard:
In this high-energy, inspirational keynote, Sales Gravy takes your audience on an unprecedented journey
into the mindsets and core disciplines of the highest-earning sales professionals. Sales Gravy walks
audience members, step-by-step, through the five disciplines of these ultra-high performers:
Your audience will Learn:
Expected Outcomes
As Sales Gravy weaves these powerful lessons into engaging stories, your audience will laugh and be
inspired to take action as they gain deep insight into the activities that maximize sales productivity and
tactics and techniques for actualizing these disciplines in the real world.
Keynote by Beth Maynard:
Based on Jeb Blount's mega-bestselling book Fanatical Prospecting, this powerful, high-impact keynote
will inspire your audience to think differently about sales prospecting and embrace prospecting activity.
Sales Gravy pulls no punches as we deliver the cold, hard truth that “the number one reason for failure in
sales is the failure to prospect for new opportunities consistently.” Then we pull the audience in with
examples, stories, and lessons that teach them a systematic process and framework for identifying,
engaging, and moving high-value, qualified prospecting into the sales pipeline, including:
Expected Outcomes
This powerful, high-impact keynote will inspire your audience to think differently about sales prospecting
and embrace prospecting activity. Your audience will gain actionable tactics, tools, and techniques for
becoming more proactive and successful with sales prospecting activity.
Keynote by Beth Maynard:
Legions of salespeople are coming face to face with a cold, hard truth: What once gave salespeople a
competitive edge - controlling the sales process, command of product knowledge, and a great
presentation - are no longer guarantees of success.
Likewise, a relentless onslaught of "me-too" competitors has made differentiating on the attributes of
products, services, and prices more challenging than ever.
Buyers’ expectations have also changed. They expect and demand more from their interactions with
sellers than a canned pitch of the company’s marketing brochures. They want a better buying
experience.
In this provocative keynote, Sales Gravy builds the case for why the buyer’s emotional experience while
going through the buying journey with the salesperson has proven to be a more consistent predictor of
outcome than any other variable. Then, through engaging stories and illustrations, Sales Gravy
demonstrates why sales professionals who’ve developed high sales-specific emotional intelligence
(Sales EQ) consistently outperform their peers.
In this message, Sales Gravy walks the audience through essential lessons including:
Expected Outcomes
This entertaining and educational keynote takes your audience on a fascinating journey into the new
psychology of sales and the real science behind influence, persuasion, and shaping buying decisions.
They’ll learn the secrets to building deep relationships, keeping stakeholders engaged, and separating
themselves from competitors by delivering a legendary buying experience.
Keynote by Beth Maynard:
For as long as salespeople have been asking buyers to make commitments, buyers have been throwing
out objections. And, for as long as buyers have been saying no, salespeople have yearned for the
secrets to avoiding the inevitable rejection.
But there is no avoiding rejection in sales. To be successful, sales professionals must learn to face
rejection, effectively handle objections, and keep moving.
Sales Gravy comes right out of the box to address the truth about rejection: We fear it more than death,
and unchecked, the fear of rejection can become a debilitating demotivator for sales professionals that
leads to failure. Yet, the fear of rejection isn’t an irrational psychological disorder. Instead, it’s a natural
human reaction based on neuroscience.
Then, Sales Gravy deftly leverages “edge-of-your-seat” stories of persistence and overcoming
gut-wrenching emotional obstacles to give the audience the keys to pushing through fear, becoming
rejection-proof, and developing an unstoppable mindset.
Finally, through live audience interaction, Sales Gravy demonstrates how, by combining this new
awareness with proven objection turn-around frameworks and techniques, salespeople can rise above
their disruptive emotions and quickly turn NO into YES.
The audience will learn a new psychology for turning around objections and techniques that work with
today’s more informed, in control, and skeptical buyers gaining deep insight into:
Expected Outcomes
The audience will walk away with the confidence to face and effectively handle objections in any selling
situation.