
Cris Beswick
Cris Beswick advises ambitious CEOs and governments on aligning strategy, leadership, and culture to create innovation-led organizations equipped to shape the future, not just survive it.
5.00 of 5
Top rated!5 of 5
Right from the outset Building a Culture of Innovation helps demystify innovation and how to embed it into the culture of the big, complex corporate company. It helps set innovation, and even the very definition of it, in the context of the individual organization and most importantly helps outline how to measure innovation itself as well as, and more importantly, your progress along your innovation journey. It’s a refreshing change from the usual innovation books that reinforce why we need to innovate, this time the authors have shown us how to communicate innovation, engage people in it and ultimately, make it happen.
Nkki Wray
Head of People Faculty, Qinetiq