Loading content ...

Scvott

David Meerman Scott

Respected Marketing Expert
Country: USA

David Meerman Scott has opened people’s eyes to the new realities of marketing and public relations on the Web. Six months on the BusinessWeek bestseller list and published in 26 languages, Davids bestseller book New Rules, is a modern business classic. Scott’s popular blog and hundreds of speaking engagements around the world give him a singular perspective on how businesses are implementing new strategies to reach buyers.

Request a Quote

Want to know more about the speaker? Our consultants are ready to provide you expert advice and information about the speaker.


  • This field is for validation purposes and should be left unchanged.
Book now at: +44 (0)20 3744 5675 (UK)
Book now at: +1 347 223 5128 (US)

David Meerman Scott’s newest book Real-Time Marketing & PR: How to Instantly Engage Your Market, Connect with Customers, and Create Products that Grow Your Business Now was released in November 2010. It achieved #2 on the Wall Street Journal bestseller list and #3 on the USA Today bestseller list.

He is also the co-author (with Brian Halligan) of the hit book Marketing Lessons from the Grateful Dead: What Every Business Can Learn from the Most Iconic Band in History and wrote three other books including World Wide Rave.

His blog – Web Ink Now – is ranked by AdAge Power 150 as a top worldwide marketing blog.

He is a recovering VP of marketing for two publicly traded technology companies and was also Asia marketing director for Knight-Ridder, at the time one of the world’s largest newspaper and electronic information companies.

David has lived and worked in New York, Tokyo, and Hong Kong. He currently lives in the Boston area.

Satisfied audiences include:  Cisco, HP, PwC, GenRe, Microsoft, McCormick, Amdocs, Jackson Healthcare, Powdr Corporation, Ford Motor Company, Century 21, The New York Islanders, NASDAQ Stock Market, the Government of Ontario, McKesson, U.S. Air Force, U.S. Marine Corps, SAP, Google, Digital River, Hill & Knowlton, Text100, Hanley Wood, Dow Jones, SAS, Business Marketing Association, National Investor Relations Institute, Milken Institute Global Conference, Entrepreneurs Organization, International Health Forum, America Credit Union Conference, TS2, Giant Screen Theater Association, Realtors® Conference, and many, many more…

    NEW RULES OF MARKETING & PR

    • The web has profoundly changed the rules. Smart marketers nowcommunicate with buyers through content-rich Web sites, blogs, YouTube videos, e-books, and other online media that buyers actually want to consume and are eager to share.
    • Filled with dozens of case studies and real-world examples, this a practical discussion about the new reality of PR and marketing.

     

    GROW YOUR BUSINESS NOW

    • Size and scale are no longer a decisive advantage. What counts today is speed and agility.
    • While your competitors scramble to adjust, you can seize the initiative, open new channels, and grow your brand.
    • Learn how to how to instantly engage your market, connect with customers in real-time, and create the products and services that grow business right now.

     

    BUSINESS LESSONS FROM THE GRATEFUL DEAD

    • The Grateful Dead broke almost every rule in the music industry book.
    • They encouraged their fans to record shows and trade tapes; they built a mailing list and sold concert tickets directly to fans; and they built their business model on live concerts, not album sales.
    • Learn key innovations from the Dead’s approach you can apply to your business.
    • Find out how to make your fans equal partners in your journey, “lose control” to win, create passionate loyalty, and experience the kind of marketing gains that will not fade away.
Related speakers