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Jay Baer

Jay Baer

travels from USA

Founder of Convince & Convert, NY-Times best-selling author and digital marketing & online customer service consultant

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About Jay

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Keynote speaker Jay Baer is an insightful and humorous speaker with experience giving presentations world-wide. Let him inspire you with his entrepreneurial success story of how he started five multi-million dollar businesses from scratch.

Jay is the founder of Convince & Convert, a strategy consulting firm that helps prominent companies gain and keep more customers through the smart intersection of technology, social media, and customer service. The Media division of Jay’s consulting firm runs the world’s #1 content marketing blog, multiple podcasts, and many other education resources for business owners and executives.

Jay is highly experienced; he has advised more than 700 companies since 1994, including Caterpillar, Nike, The United Nations and 32 of the FORTUNE 500 companies. In his keynote presentations, Jay teaches clients how to gain customers and keep more of the customers they’ve already earned by motivating and mobilizing today’s fickle, distracted consumer. Jay Baer will make your marketing (or customer service) the element of your company that customers LOVE and talk about, not just tolerate.


Jay Baer is:

The world’s most retweeted person by digital marketers and the world’s #2 most retweeted person by B2B marketers.

A New York Times best-selling author of five books, including “Hug Your Haters”, “Youtility”, and “NOW Revolution”

A go-to source for the press (including NPR, USA Today, Time, Real Simple, CBC)

The host of the popular Social Pros podcast, named the best marketing podcast in the 2015 Content Marketing Awards.

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Keynote by speaker Jay Baer

Think Small

In today’s world, when the number of points of interactions with your customers may be in the dozens (or even hundreds), tackling customer service or customer experience holistically may seem impossible. You can’t magically get better at every customer touch point… but you CAN get better at the touch points that matter

Think small is a fast-paced, dynamic, inspirational, and hilarious presentation that shows you how to gain and keep more customers by improving the three things that really matter to them.

Customized and personalized for every audience, Jay teaches:

  • Why customer experience is the fastest route to growth.
  • When customer experience stops and customer service stops.
  • The elements of your business that are non-negotiable for your customers, and where they’ll give you a pass.
  • What customers really expect from your business category, and how to exceed it (without spending a fortune).
  • Specific, concrete plans you can put into practice tomorrow that will get you to THINK SMALL and produce big results.
Jay Baer - video

Hug Your Haters by Jay Baer

Watch speaker Jay Baer in action

Jay Baer - video

Word of Mouth - Customer Experience by Jay Baer

Watch speaker Jay Baer in action

See keynotes with Jay Baer

Interview with Jay Baer

What got you interested in digital marketing?
My first career was politics. I was a political campaign manager, including America’s youngest Congressional campaign manager at the wizened age of 22 (we lost)! What I loved most about politics was the measurability and finality of it. On election day, you are very happy or very sad. That’s what I like about digital, as well. It’s measurable and testable and knowable in a way that traditional marketing really is not.

What types of unique experiences have you had as a result of your profession?
So many! As a digital marketer, I’ve seen it all. I started in 1993, when domain names were FREE. I’ve handled digital for a Presidential campaign. I’ve handled social media for the United Nations. As a speaker, I’ve been all around the world, and met amazing, interesting people. I have the best “job” in the world.

What do you think is the ideal customer experience?
The ideal customer experience anticipates what you need at every step of the customer journey, and delivers it before you know you want it. Predictive, proactive, personalized. Those are the 3 Ps of customer experience. (Hey! I just made that up, I’ll have to include that in a keynote)

What habits do you have that help you to be productive?
I’ve learned to be a good delegator, and that’s critical. I’m also good at switching gears immediately, so I don’t need time to reset my head when I jump from topic to topic, or client to client, or event to event. Also, always buy the annual, in-air Wi-Fi plan!

What advice would you give someone starting a business?
Same is lame. The big mistake people make when starting a business is to look at the leading company in the category, and try to do what they do. You end up being a third-rate knockoff, and it’s pretty tough to find meaningful success that way. Do something different enough that your customers will tell their friends. Word of mouth is the most powerful propellant in business, and it’s chronically under-strategized. That’s why my new keynote and my book are called Talk Triggers, and are about word of mouth, and how to get it rolling for your business.

How do you prepare for speaking engagements?
I do a lot of research with the client, and include examples from the industry and people sitting in the room. For most talks, I’ll examine the digital marketing and online customer experience of 25+ companies in the category. You have to know the landscape before the microphone goes on! As a consultant, my goal is that my keynotes are massively relevant and useful. What I’m really doing isn’t just giving a presentation, it’s real-time consulting, on a stage.

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Keynote topics with Jay Baer