What Your Customers Expect from You Now and What You Need To Do About It
The shifting values, beliefs, and expectations of customers are bringing massive change to the forefront of every industry. This trend that was already well in motion has been exacerbated by the COVID-19 pandemic, technological advancements, and a society that is increasingly working from home.
By focusing on the evolving expectations of prospects and customers, an organization can weather the change that is sweeping across the globe and even take advantage of these shifts in order to grow market share, increase customer engagement, and foster long-term loyalty.
Joey Coleman will present an informative, inspirational, and interactive keynote designed to show you how the marketplace is being dramatically altered by the shifting expectations of all customers. Building on this analysis, Joey will teach you how to take advantage of this shift by creating remarkable interactions for your customers across the five growing categories of customer expectation: Familiarity, Anticipation, Convenience, Experience, and Similarity.
Designed to dramatically enhance the long-term viability and word-of-mouth reputation of your business, Joey will show you:
How customers will be the next great disruptor in your industry
How inspiring examples of creative companies around the world can spark ideas and showcase best practices for your endeavors
Why customers aren’t evaluating you against your traditional competitors - but rather new brands you’re not even tracking
How to identify your customers’ desires and then build products, services, and systems to fulfill them
How to apply a five-step process for continuing to adapt to your customers’ new expectations going forward
Audience members will leave Joey’s presentation with new insights about current customers' expectations and experiences, as well as innovative ideas for enhancing experiences going forward.