
Todd Sampson
From Everest summits to global boardrooms, Todd Sampson inspires businesses to embrace risk, innovation, and fearless leadership for lasting transformation.
From Everest summits to global boardrooms, Todd Sampson inspires businesses to embrace risk, innovation, and fearless leadership for lasting transformation.
From co-creating Earth Hour to leading Leo Burnett Australia and conquering Everest, this award-winning CEO and TV personality delivers transformative keynotes on creativity, resilience, and courageous leadership, equipping organizations to innovate, inspire, and thrive in any environment.
Keynote Speaker Todd Sampson is one of Australia’s most dynamic business leaders, adventurers, and television personalities, known for combining creativity, courage, and science to inspire transformation. As the co-creator of Earth Hour, a movement that reached more than 1.4 billion people across 5,500 cities worldwide, Todd has demonstrated the power of bold ideas to create lasting global impact.
As the national CEO of Leo Burnett Australia, one of the world’s most innovative communication companies, Todd earned recognition as one of the most influential executives in Australia, twice winning CEO of the Year. He is also widely recognized for his award-winning documentary series Redesign My Brain, where he became a “human lab rat” to showcase science-backed methods for improving focus, resilience, and mental performance, insights he now shares with audiences around the world.
From climbing Mount Everest unguided to fronting internationally acclaimed programs like The Gruen Transfer and The Project, Todd blends real-world adventure with leadership expertise to deliver keynotes that are both inspiring and practical. Organizations book Todd Sampson for their events to gain actionable tools on innovation, courageous leadership, and adaptability in the face of rapid change.
Whether your goal is to ignite creativity, strengthen resilience, or foster fearless leadership, booking Todd Sampson ensures your audience leaves motivated and equipped to thrive in today’s complex business environment. Book Todd Sampson for your event to inspire bold thinking and transformative results.
Keynote by Todd Sampson:
Keynote by Todd Sampson:
In this compelling keynote, Todd Sampson unpacks the two most powerful forces in leadership and innovation: creativity and fear. He shares the origin story of Earth Hour, now one of the largest global environmental movements in history, an idea born in a Sydney hotel room by a small, ordinary group of people using nothing more than their imagination.
That story becomes the anchor for a deeper message: creativity is the last competitive advantage in a world increasingly driven by algorithms and sameness. Drawing on personal experiences, from being trapped in a blizzard on Denali to taking the reins as a reluctant CEO, Todd reveals how fear is often the invisible force that kills our best ideas before they begin.
Using humour, insight, and actionable techniques, he shows how creativity can be learned, and fear managed, if we’re willing to be braver for just five minutes longer. This talk is both a rallying cry and a roadmap for leaders and teams to embrace bold thinking, take action, and tap into the creative potential that exists within all of us.
Because if Earth Hour taught us anything, it's that ordinary people with a simple idea can help change the world.