Alan McLaren – Leadership Through Personal Branding
Alan McLaren is widely recognized for his work in executive personal branding and leadership influence. He helps leaders understand how their presence is experienced—and how that experience shapes trust, credibility, and performance. With a clear, structured approach, Alan shows how leaders can align their voice, values, and communication to create a consistent and trusted leadership signal.
As Co-Founder of STRATA Originals, a leadership branding agency, and Infinitycomm, a full-service marketing firm, Alan operates at the intersection of branding, leadership, and business growth. His experience allows him to translate complex leadership challenges into practical strategies that leaders can apply immediately.
Book Alan McLaren for Your Event
Organizations book Alan McLaren to strengthen leadership from the inside out. His keynotes focus on turning personal branding into a strategic advantage, helping leaders communicate clearly, build trust faster, and align their presence with organizational goals.
Alan’s sessions are designed for executives, senior leaders, and high-potential professionals who want to elevate their impact. Whether the focus is leadership development, communication, or culture, his insights create clarity and direction.
Audiences leave with:
- A clear understanding of their leadership identity and how it is perceived
- Tools to communicate their value with confidence and precision
- Strategies to build consistent trust across teams and stakeholders
- A framework for aligning personal presence with business objectives
Proven Experience Across Leadership and Business
Alan’s credibility is grounded in extensive real-world experience. His career includes executive roles at Canon, IKON Quebec (NYSE), JAWZ (NASDAQ), and several high-growth ventures. This background gives him a practical understanding of leadership under pressure where visibility, trust, and alignment are critical.
Over the past two years, he has personally coached more than 600 CEOs, entrepreneurs, and senior executives. Through this work, he has developed a sharp understanding of the common challenges leaders face when trying to communicate clearly and lead with authority.
The Power of Alignment
A core theme in Alan’s work is alignment—bringing together voice, presence, values, perspective, and style. When these elements are aligned, leadership becomes clear, consistent, and credible. When they are not, even strong leaders can struggle to build trust.
Alan helps leaders close this gap. His approach is grounded in authenticity and strategy, ensuring that personal branding is not about performance, but about clarity and consistency. This creates a leadership presence that feels natural while still being intentional and effective.
Impact That Lasts
Alan McLaren’s keynotes are designed to create lasting change. His delivery is direct, engaging, and rooted in experience, making complex ideas easy to understand and apply. He equips leaders with tools they can use immediately, ensuring that the impact continues long after the event.
From strengthening leadership influence to improving communication and building trust-driven cultures, Alan helps organizations unlock the full potential of their leaders. His focus on personal branding as a leadership tool offers a fresh and highly relevant perspective in today’s business environment.
For organizations looking to build stronger leaders, clearer communication, and a culture grounded in trust, Alan McLaren delivers insights that resonate and results that matter.