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Amber Case - <p data-start="255" data-end="422">Amber Case helps organizations design technology that supports focus, clarity, and human wellbeing in a connected world.</p>

Amber Case

Amber Case helps organizations design technology that supports focus, clarity, and human wellbeing in a connected world.

5.00 of 5

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5 of 5

Amber is a true visionary, with the enthusiasm and drive to get teams wholeheartedly motivated around a common vision. She's a press magnet and her public persona has been a huge asset for Geoloqi, both in terms of driving customer awareness as well as attracting talent. People (particularly cream-of-the-crop engineering talent) really want to work for Amber. And- she's pretty darned amazing with Lego creations too!

Robin Jones (she/her)

Founder, Strategic Operations Executive

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Why you should book Amber Case for your next event

  • Gain practical tools to reduce digital overload and design technology that supports focus, clarity, and better decision-making.
  • Learn from the founder of Calm Tech Institute and one of tech’s most recognized voices on ethical, human-centered design.
  • Get insights from MIT and Harvard fellowships combined with real-world experience building and scaling tech companies.

Non-binding request for Amber Case

Pioneer of Calm Technology and human-centered digital design

Amber Case is one of the most prominent voices shaping how we design technology for human needs. As the pioneer of Calm Technology, she helps organizations rethink digital systems to reduce overload, improve focus, and create more meaningful user experiences. With a unique blend of academic research and hands-on innovation, Amber delivers keynotes that are both insightful and actionable. Her talks equip leaders and teams with the tools to build technology that enhances productivity, culture, and wellbeing in an increasingly connected world.

 

Who is Amber Case?

Amber Case is a leading authority on the relationship between humans and technology. Known for pioneering the concept of Calm Technology, she has redefined how digital systems can work in harmony with human attention rather than compete for it. Her work focuses on designing technology that supports clarity, focus, and wellbeing in a world shaped by constant connectivity.

Named one of Fast Company’s Most Influential Women in Tech, Amber Case has earned global recognition for her forward-thinking approach to ethical innovation. Her perspective challenges organizations to move beyond noise and distraction, toward technology that quietly empowers users.

 

Calm Technology in practice

At the core of Amber’s work is the idea that the best technology requires the least attention. Calm Technology is about creating systems that inform without overwhelming and support users without interrupting their flow.

In her keynotes, Amber translates this philosophy into practical strategies that organizations can apply immediately. She shows how to:

  • Reduce unnecessary notifications and digital interruptions
  • Design interfaces that respect human attention
  • Build systems that enhance productivity without increasing stress
  • Create digital environments that support wellbeing and focus

Her approach resonates across industries, from tech and design to leadership and organizational culture.

 

Academic depth meets real-world experience

Amber Case brings a rare combination of academic insight and entrepreneurial experience. She has held fellowships at MIT’s Center for Civic Media, Harvard’s Berkman Klein Center, and Mozilla, where she explored the societal impact of technology and the future of human-computer interaction.

Beyond academia, she co-founded Geoloqi, a location-based technology company later acquired by Esri. This experience gives her a deep understanding of how technology is built, scaled, and integrated into everyday life.

She is also the author of four books, including Calm Technology and A Kids Book About Technology. Her writing has influenced developers, designers, and organizations worldwide in adopting more thoughtful and human-centered approaches.

 

Founder of The Calm Tech Institute

As the founder of The Calm Tech Institute, Amber Case continues to shape the future of digital design. She develops global standards and frameworks that help organizations create technology aligned with human needs.

Her work through the institute focuses on sustainable, ethical, and user-centered systems, ensuring that innovation moves in a direction that benefits both individuals and society as a whole.

 

Why book Amber Case for your event?

Amber Case delivers keynote talks that are engaging, thought-provoking, and highly relevant for today’s digital landscape. She has a unique ability to make complex ideas accessible while providing clear, actionable takeaways.

Audiences leave with a new understanding of how technology impacts attention, behavior, and culture—and how to design systems that truly support people.

Whether speaking to leaders, designers, or innovators, Amber equips audiences with the mindset and tools needed to thrive in a human-centered digital future.

 

Book Amber Case for your event

Booking Amber Case means bringing a fresh, forward-looking perspective to your event. Her keynotes inspire organizations to rethink how they build and use technology, shifting from constant distraction to intentional design.

If your audience is navigating digital transformation, product development, or organizational change, Amber Case provides the clarity and direction needed to create technology that works for people, not against them.

Amber Case - <p data-start="255" data-end="422">Amber Case helps organizations design technology that supports focus, clarity, and human wellbeing in a connected world.</p>

Customer Reviews

5 of 5

Amber is a true visionary, with the enthusiasm and drive to get teams wholeheartedly motivated around a common vision. She's a press magnet and her public persona has been a huge asset for Geoloqi, both in terms of driving customer awareness as well as attracting talent. People (particularly cream-of-the-crop engineering talent) really want to work for Amber. And- she's pretty darned amazing with Lego creations too!

5 of 5

Amber is a highly talented, very positive leader that understands the context of the technology and is very good at driving innovation. Amber's ability to drive interest in Geoloqi has also been significant and important, and is a talent that is very rare in the business world. Amber is also very adept at finding good talent, and making sure that talent is used correctly. I can not possibly recommend Amber enough. It would have been very difficult to make Geoloqi a successful company without her.

5 of 5

Amber Case closed the Øredev 2011 conference with a fantastic keynote. The main topic of the talk was on how our lives change with technology. She gave breathtaking examples of early evangelists driving the use of technology to the extreme. What were extreme twenty years ago are commodities now. What will be a commodity twenty years from now! Amber doesn’t only talk the topic, she also lives it. She gives examples on how she endorse and drive the possibilities of technology. Øredev is the premiere conference for SW developers in northern Europe. Amber was the perfect closing keynote speaker for this audience giving much inspiration and lots of thoughts. I highly recommend Amber Case as a speaker and I look forward to the next chance I get to listen to one of her talks.

Rated 5.00/5 based on 3 customer reviews

Keynotes

Keynote by Amber Case:

We are all cyborgs now

Technology is evolving us, says Amber Case, as we become a screen-staring, button-clicking new version of homo sapiens. We now rely on "external brains" (cell phones and computers) to communicate, remember, even live out secondary lives. But will these machines ultimately connect or conquer us? Case offers surprising insight into our cyborg selves.

Request a quote: Amber Case We are all cyborgs now

Keynote by Amber Case:

The Future of "Calm Technology" (AI focused)

The idea behind Calm Technology is to have smarter people, not things. 

Technology shouldn’t require all of our attention, just some of it, and only when necessary.

The age of AI has arrived, yet instead of clarity, we're overwhelmed with an incessant stream of information about its future. The general reactions include uncertainty, fear, and a sense of being overwhelmed. Many companies feel they are forced into a relentless race to catch up. This fear-driven approach, however, generates a murky path of disruptive forces.

In this era defined by swift technological innovation, Amber Case expands the concept of Calm Technology, a concept first coined in 1995 by PARC Researchers Mark Weiser and John Seely Brown. Calm Technology aims to allow people to invent and design tools that engage attention appropriately, allowing technology to amplify humanness instead of taking it away. 

This speech will revisit concepts from the AI pioneers of the 80s and 90s, the thinkers behind Calm Technology and ubiquitous computing. Instead of relentlessly pursuing the 'next big thing', we can redirect our focus towards understanding and predicting consumer needs through the implementation of "calm technology" and universal human factors. We'll delve into the art of formulating strategies that align with market realities and consumer needs - strategies that are agile and robust, prepared to adapt with the shifting landscape.

The workshop will cover how to use principles of Calm Technology to design the next generation of consumer experiences. By learning from examples like teapots and inner office windows that provide information without demanding constant attention, we can create technology that works harmoniously with the human lifestyle and environment.

Request a quote: Amber Case The Future of "Calm Technology" (AI focused)

Keynote by Amber Case:

Designing Calm Technology (Generally focused)

The difference between an annoying technology and one that is helpful is how it engages our attention. Calm Technology is a framework for designing ubiquitous devices that engage our attention in an appropriate manner. The aim of Calm Technology is to provide principles that follow the human lifestyle and environment in mind, allowing technology to amplify humanness instead of taking it away.

The terms calm computing and calm technology were coined in 1995 by PARC Researchers Mark Weiser and John Seely Brown in reaction to the increasing complexities that information technologies were creating. Calm technology describes a state of technological maturity where a user’s primary task is not computing, but being human. The idea behind Calm Technology is to have smarter people, not things. Technology shouldn’t require all of our attention, just some of it, and only when necessary.

This talk will cover how to use principles of Calm Technology to design the next generation of advanced tools. We’ll look at notification styles, compressing information into other senses, and designing for the least amount of cognitive overhead.

Request a quote: Amber Case Designing Calm Technology (Generally focused)

Keynote by Amber Case:

The evolution and future of AI

In an era where artificial intelligence is rapidly evolving and integrating into every aspect of our lives, we find ourselves at a crucial juncture. How do we ensure AI enhances rather than diminishes our human experience? How can we design AI systems that amplify our strengths while respecting our cognitive limits?

Join a session with Amber Case to:

  • Gain a deeper understanding of the historical context that shapes our current technological landscape and the opportunities it presents for future innovation.
  • Learn strategies for identifying opportunities where AI can most effectively support and amplify human potential.
  • Find out how to apply concepts like cognitive security, computer aided metacognition, cybernetics and metastable systems, to your own challenges both inside and out of the workplace.

 

Request a quote: Amber Case The evolution and future of AI

Keynote by Amber Case:

Quantified Self: A Programmatic Approach to Enhanced Well-being

Our internal states—emotions, thoughts, and feelings—remain largely invisible to us until we develop methods to observe them. This talk explores how self-tracking technologies and systematized data collection can make these invisible states visible, helping us better understand ourselves and enhance our well-being.

I'll share examples of projects that transform internal experiences into observable data: tracking happiness levels throughout the day, mapping locations through GPS to understand environmental impacts on mood, and monitoring brain activity to recognize patterns in our cognitive processes.

By creating awareness of these internal states through data, we can identify factors that diminish our well-being—information overload, digital fragmentation, and attention dispersion. This awareness becomes the foundation for intentional change.

The evolution of this field now includes AI tools that can help develop metacognition—thinking about our thinking—and prompt better questions about our motivations and behaviors. Rather than pursuing "perfect happiness," we can use these tools to create more meaningful engagements with technology that support our human needs.

This systematized, data-informed approach doesn't just track our lives but helps us design them with greater intention, creating environments and habits that align with our deeper values and needs.

Request a quote: Amber Case Quantified Self: A Programmatic Approach to Enhanced Well-being

Keynote by Amber Case:

The History and Future of Wearable Computing and Augmented Reality

Every few years, we get word that a large company will release a heads-up display that will “change everything”, potentially ushering in a new era of augmented reality and wearable computing. What does this mean for the future of design and development? How do we build for the next generation of computers? Who pioneered this field, and how can we learn from them?

The field of wearable computing has focused on augmenting human ability to compute freely. As MIT’s wearable computing pioneer Steve Mann and calm technology pioneer Mark Weiser envisioned, the goal was "to free the human to not act as a machine." Mann rejected the idea of crouching over a desktop computer. He believed the computer should naturally contort to the human, which launched his wearable computing mission.

The best way to understand the future is by examining the past. This talk explores trends in wearable computing from the 1970s to the 2020s. We’ll cover various HUDs (heads-up displays), various invasive and non-invasive technologies, and how mobile interfaces can leverage location, proximity, and haptics to improve our lives rather than interfere with them. 

Request a quote: Amber Case The History and Future of Wearable Computing and Augmented Reality

The Anatomy of an Outrageous Goal: Amber Case at TEDxBend

Watch Amber Case in action

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