Are you ready to break some rules? Shelley Brown challenges the deeply ingrained belief that women leaders must be “hard” to succeed. Drawing from her own corporate journey and the experiences of countless women, she explores how the pressure to be “bada$$” has created a leadership culture that forces women to choose between authenticity and authority. Through compelling storytelling and actionable strategies, Shelley reveals how embracing our whole selves—both our hard and soft qualities—is not only acceptable, it’s essential for lasting influence and impact.
This isn’t just another women’s leadership talk. It’s a radical reframing of what true strength looks like in leadership today. Shelley leads the audience through a journey of unlearning outdated leadership models and embracing a new paradigm where vulnerability is a superpower, empathy drives innovation, and authenticity creates extraordinary impact. By addressing the high costs of perpetuating hard leadership, Shelley offers concrete tools to lead from wholeness, helping women shatter the mold that was never made by them or for them.
This session empowers women to stop proving they belong and start changing the legacy of leadership. It’s time to lead with authenticity, confidence, and humanity, redefining power on your terms. Powerful and human. Strong and soft. And most importantly, fully yourself.
Key Takeaways:
Lead from Wholeness, Not Hardness: Understand how the “badass trap” limits your full potential, and discover strategies to break free from the pressure to be tough by leading from a place of authenticity, not force.
Transform "Soft” Qualities into Leadership Strengths: Learn how to harness your natural empathy, vulnerability, and intuition as powerful leadership assets that drive influence and create a culture of authenticity.
Shift from Perfectionism to Progress: Embrace “good enough” decision-making, break free from perfectionism, and lead with confidence before you’re 100% ready, because confidence follows action.
Set Boundaries, Prioritize Rest, and Delegate: Recognize the warning signs of burnout and reclaim your energy by setting clear boundaries, prioritizing strategic rest, and delegating tasks to sustain long-term leadership.
Redefine Power on Your Terms: Shift your perspective on power by embracing the permission to lead differently, acknowledge that you can be both strong and human, resilient and authentic, and thrive in your leadership role without sacrificing who you are.
Who This is For: This session is designed for women leaders at all levels, emerging professionals, experienced managers, and senior executives who are ready to break free from outdated leadership expectations and lead with authenticity, confidence, and impact.
Join Shelley for a dynamic, insightful, and entertaining experience that will challenge the old rules, redefine strength, and transform the way you lead. Get ready to shift your perspective and your legacy!