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Improve your buyer-seller relationship with brain science

Dr. Brynn Winegard

travels from USA

Professor, business and brain expert helping companies transform client relationships with psychology and marketing strategy

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5 out of 5 stars

"Dr. Brynn “shows up”. She is very professional and dynamic. From the moment she steps on stage, she captures her audience with her energy and wit. With dual areas of expertise (business and brainscience) she works with extremely complex concepts with passion and humor, and translates them into relatable ideas. She definitely impressed our audience and delivered specific, actionable takeaways to improve our effectiveness. In short – 'WOW!'"

Nabil Tarcha, Vice President, RBC Insurance See all references
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Currently ranked as one of the top three human behavior thought leaders in the industry, speaker Dr. Brynn is an award-winning professor, professional event speaker, and brain sciences expert. After a decade in corporate marketing and a career as a business professor, speaker Dr. Brynn now uses extensive background to educate audiences around the world about the power of brain science in the buyer-seller relationship. She combines real-world experience with frontier research to deliver impactful programming that will be sure to please your audiences and elevate your business goals. Speaker Dr. Brynn's clients are some of the world’s top companies, including Google, Coca-Cola, Toyota, Pfizer, Johnson & Johnson, Nestle, USAA, Franklin Templeton, Raymond James, Georgia Pacific, among hundreds more.

Why book speaker Dr. Brynn Winegard?

  • She is an expert. Speaker Dr. Brynn Winegard completed her formal education in neuroscience, psychology, marketing and strategy,and she has more than a decade of corporate marketing experience working for Pfizer, Nestle, and Johnson & Johnson companies.
  • She is a buyer-seller relationship guru. Dr. Brynn combines real-world experience with frontier research to illustrate the neurons and the nuances of the buyer-seller relationship in one impactful program that will help your team elevate their short-term and long-term business goals.
  • She can teach you how to use your brain. Dr. Brynn’s lifelong passion for learning about the human brain and how it works is the core curriculum that informs her speaker keynotes. Her presentations are smart, informative and insightful for business leaders looking to retool their client relationships and reshape how they think about business.

Speaker Dr. Brynn Winegard is a multiple-award-winning professor, speaker, and expert in business and brain sciences. She retains positions as faculty at the Schulich School of Business, DeGroote School of Business, the University of Guelph, and she is dedicated to helping people better themselves personally and professionally through her talks on “Building Better Business Brains.”

As a keynote speaker, Dr. Brynn’s presentations intersect with business and brain science. She has been a consultant to some of the world’s top companies, including Google, Coca-Cola, Toyota, Berkshire Hathaway, the Bill & Melinda Gates Foundation, and she combines real-world experience with frontier research to deliver impactful programming.

From a very young age, Dr. Brynn Wingard’s dreams were to change people’s brains by becoming a neurosurgeon. Then, as a pre-med student, she realized that she didn’t want to change people’s brains from the outside in, but rather, from the inside out. This led her to a decade-long formal research program (culminating in a few degrees) to combine her two practical and intellectual curiosities, including brain sciences (neuroscience, psychology, behavior, biology, neuroendocrinology, cognitive sciences) and commerce.

Ultimately, Dr. Brynn Wingard is on a mission to help audiences around the world use their brains better so they can realize their full potential at work, in everyday life and business.

See keynotes with Dr. Brynn Winegard
Keynote by speaker Dr. Brynn Winegard

BOOST YOUR BRAIN!

Everyone knows the feeling of having more items on our to-do lists than there is time in our day or knowing something needs to get done that you just can’t find the energy to do. Some will assure you that better time management, self-management or “managing through others” is the key to higher productivity. However, the latest findings from brain sciences inform why these notions are often outdated, don’t work sustainably, and can even backfire. Higher motivation and better productivity are within reach: We must start by operating our own brains the way they were designed to be used.

In this session you will learn to:

  • Understand the false tales, myths, and misconceptions history has propagated about how our human brains work
  • Learn why to procrastinate is human, as well as how to overcome it
  • Discover ways to “trick” yourself into being more motivated, productive
Keynote by speaker Dr. Brynn Winegard

‘NEUROSELLING’

Salesman Hilary Hinton “Zig” Ziglar said it best: “Everyone is in sales. Maybe you don’t hold the title of salesperson, but if the business you are in requires you to deal with people, you, my friend, are in sales.”
Being good at sales of any kind means winning a person’s heart, mind, brain, and most importantly, their subconscious. Neuroselling investigates the ways people really process information during a conversation or sales pitch. Surprising facts? Others aren’t processing you or the information you are presenting with consciousness, logic, rationality, or language. Instead, the brain works on subconscious, social, emotional, and image-based impulses.

In this session, you will learn:

  • The Countdown as Dr. Brynn shares her “Six Brain Science Secrets” for greater influence, persuasiveness, and gaining non-coercive compliance from just about anyone
  • Insights are practical, useable, real, and applied
  • Understand better how the human brain really operates and makes decisions
Keynote by speaker Dr. Brynn Winegard

SCIENCE OF SUCCESS

This talk investigates the science of success, peak achievement, and reaching your stretch goals. By combining cutting-edge insights from neuroscience, bio-sciences, and psychology we can better understand better how to produce peak achievement as well as why both our own human brain and many conventional methods might be setting us up to fail. To be more successful, attain our goals, reach our peak of achievement, we have to learn to harness our whole brain, unleashing the power of the subconscious parts as well.

In this session you will:

  • Hear about the latest in the science of success from research, scientists, and case studies on highly successful people
  • Learn tips, tricks, and tools for how to override our built-in self-sabotaging subconscious programming
  • Insights that are practical, useable, real, and applicable
Keynote by speaker Dr. Brynn Winegard

NEUROLEADERSHIP

Good leaders are skilled at attracting and energizing followership. These are skills that are latent in most of us and can certainly be taught, according to the tenants of neuroleadership. Developing yourself as an effective leader in this vain requires a solid grasp of human psychology, emotional intelligence as well as the neural and cognitive factors that really engage, mobilize, and energize people. As we look through the lens of neuroleadership’s SCARE model, which defines the five domains of social experience that activate strong threats and rewards in the brain, leaders can gain a better understanding of how to develop themselves and others based on these five fundamental issues of importance to the human brain.

In this session, you will learn:

  • To understand what each layer of the brain is responsible for and what each layer is looking for from a manager or leader
  • Review the SCARE model, how you can diagnose what went wrong in any failed conversation, management or leadership attempt
  • Understand better how to galvanize followership, the language, approach, beliefs you must employ yourself to gain higher engagement and non-coercive compliance
Brynn Winegard - video

Effects Of Comparing Yourself To Others by Dr. Brynn Winegard

Watch speaker Brynn Winegard talk about pros and cons of comparing yourself to others:

See keynotes with Dr. Brynn Winegard

References

"With her star quality, superb mastery of the stage, and interaction with the audience, Dr. Brynn delivered an unforgettable dynamic presentation speech. Brynn’s beautiful, commanding presence and humourous way of presenting created a buzz in the room. Executives were hooked. Accolades flowed! I found her simply exquisite and I highly recommend Dr. Winegard as a speaker. Brynn, you are an inspiration to many! A heartfelt thank you!"

Zivana Pavic, Executive Director

APEX

"The session we had with Dr. Brynn was one of the most dynamic, engaging and energetic workshops I have attended in my career. Dr. Brynn is passionate about her topic – combining this with her understanding of the industry provided a unique and value-added experience for all. I would recommend Dr. Brynn’s dynamic presentation to any organization looking for that extra edge in today’s highly competitive environment."

Caroline Hemond, National Director

Abbott Laboratories

"Dr. Winegard’s insights are not only engaging and well delivered, but also highly actionable. She connected with our audience, held their attention throughout and I’m confident made a difference in their lives. Thanks to Dr. Brynn for keynoting this year’s event!"

Tash Elwyn, President & CEO

Raymond James
01.31.2018

Interview with Dr. Brynn Winegard

How did you begin your speaking career? 

Mine was a combination of compatriots, capacity, and competency: In a past life I was a full-time Professor and Director of an MBA program… My executive MBA students would graduate, go back to the workforce, attend their corporate AGM or annual sales conference, or townhall, hear the chosen keynote speaker, and circle back to me, asking if I would keynote for them the following year – hoping that their organization would hear from me as they had for a term or two.

To my pleasure, this happened frequently enough it developed into a side-business of its own, and later took over – my ‘side-hustle-passion-project’ became my full-time job! Now I speak for a living and lecture only a few times a year at the Universities to which I am appointed… and I love it!

What got you interested in brain science?

I have always been fascinated by the human brain and its inner workings – this malleable super-computer, 200 million years old, unique to each one of us, that controls everything about us, including how we perceive, react to, and experience the world. As a child of about 3 years I was asked what I wanted to be when I grew up and I wrote down ‘nerosirgin’, not knowing how exactly to spell ‘neurosurgeon’. Years later I discovered I wanted to work on the brain – but not surgically. I have a former supervisor who always told me that “Research is ME-search!’, so your insight is as good as mine about what that means for me! 

Every day we are learning more about the human brain and it never ceases to amaze and delight me – like a deep space odyssey, but right inside your very own cranium, immediately accessible, totally personal. It is these frontier findings and the accompanying insights, wonder, passion that I bring to audiences. Business people can benefit immediately from what science is constantly uncovering – they just need it unpacked, decrypted, and re-packaged properly!

What are your 3 traits for success?

I think practicing active curiosity, optimism, and enthusiasm have gotten me pretty far in life – these traits help to continually learn, to always see the bright side, to have high energy for ideas and people, to overcome obstacles, to be constantly searching for new insights, unique perspective, practical ways of using what I learn.

I have a passion for marrying practice with theory – it isn’t enough for me that something would be interesting in theory or in principle – I am always pushing for what it means in terms of how we can do our jobs more effectively, live our lives more fully, feel more contented, be more successful, become higher performers, feel more motivated, etc.

My passion on stage isn’t put on – audiences are getting the latest frontier research – and the resulting insights I mix with management science (what makes me a ‘business-brain scientist’) first-hand and fresh: I am genuinely excited about what our newest learnings can mean for audience members, at their jobs, in their lives. It is exciting and powerful to de-code highly technical research and use it to help people change their lives for the better!

Why do clients typically hire you to speak?

There is a gap between what science knows and what business does – clients hire me to help explain –  and close! – that chasm. I bring a good mix of theory and practice – someone who does and understands the research, but has also worked in industry and knows what it is really like, what is really required – I make science interesting and accessible in a highly practical way. Brain-science in particular is easy to do this with – everyone has a brain! – so audiences identify with the message on both a personal and professional level. 

My talks are a unique whirlwind of energy – they are high-energy, fast-paced, interactive, and fun. In a male-dominated industry, I am one of the few females on the circuit. You will leave feeling inspired, energized, excited and motivated – armed with newfound insights to help you stay that way throughout your day and work-week!

See keynotes with Dr. Brynn Winegard
Non-binding request for Dr. Brynn Winegard

Send a simple request. You’ll get a quick reply with fees and availability

  • This field is for validation purposes and should be left unchanged.
Dr. Brynn Winegard
Dr. Brynn Winegard

5 out of 5 stars

"Dr. Brynn “shows up”. She is very professional and dynamic. From the moment she steps on stage, she captures her audience with her energy and wit. With dual areas of expertise (business and brainscience) she works with extremely complex concepts with passion and humor, and translates them into relatable ideas. She definitely impressed our audience and delivered specific, actionable takeaways to improve our effectiveness. In short – 'WOW!'"

Nabil Tarcha, Vice President, RBC Insurance See all references

Keynote topics with Dr. Brynn Winegard