Eli Joseph

Build Your Brand Through Failure

We constantly promote our achievements, but rarely spend time addressing the lessons learned from our failures, let alone draw inspiration from them. We love to focus on our personal and career highlights. However, there are some valuable lessons we can use to cultivate a productive career through our failure. As we continue to learn from our mistakes, we can use these lessons as a promotional tool to market ourselves.

Takeaway:

As we develop a portfolio of successes and failures, we will cultivate a chain reaction. There are 3 main principles of this chain reaction

• Rent is Due Everyday: Success is never truly owned. We must treat each goal as our landlord and the currency that we have to use to pay off our rent is our effort.
• Direction is More Important than Speed: Many people want to become the “first person” or the “youngest person” to accomplish something but most people tend to go nowhere fast. It may take a long time to accomplish our goals, but it is important to progress in the right direction.
• Dream Big, Think Small: We must think of the small incremental steps that are needed to complete the big picture. We can’t have a chain reaction without setting up a sequence of positive and negative experiences.

Time is Your Greatest Competition

We are all given the same amount of time in a given day. Additionally, we have been told that we can manifest our success if we are competing against ourselves.  Through the analysis of the Yerkes-Dodson Law, the metronome effect, and stress, we will understand why time is our greatest competition.

Takeaway:

• Leaders will welcome new challenges because they have no problems working under pressure and dealing with tight deadlines. Through this metronome experiment, you realize that you are only competing against yourself when no one is watching. You are competing with yourself when you are practicing and training, and you are improving your skills. However, your accomplishments from workshops, practice and training sessions are meaningless if you can’t execute your purpose when it matters.
• The greatest business leaders develop that killer instinct when they can perform at an elite level during stressful situations.
• One of the best ways we can stay committed to our objectives is to make sure that we set a deadline for each goal. When a deadline is set, we are establishing a binding contract. At this moment, we have commenced a friendly battle against time for each goal.