With an expertise in behavioural engineering, Eyal incorporates his knowledge about habit forming into tech products and software. Working alongside software designers, he transforms how consumers interact with businesses by following the hooked model. In this formula, technology and psychology intersect with business to develop a proven action, reward behaviour pattern based upon scientific strategies. Understanding how the mind operates. As a best-selling author, Eyal continues to write, invest, and speak on topics related to forming productive habits. His first book Hooked is a Wall Street Journal best seller.
Why you should book Nir Eyal for your next event
- Audiences are fascinated by the techniques Eyal incorporates into software and programs to assist companies with habit forming strategies for consumers. Hooking customers has become Eyal’s hook, which attracts global audiences to his presentations.
- His presentation provides insights into how the mind works and uncovers hidden potential for businesses. Offering softwares and tools for increasing productivity and success, Eyal helps companies produce breakthrough results.
- Eyal’s best-selling book, Hooked outlines techniques the reader may incorporate to build better habits and create strategies for attracting consumers.
Nir Eyal was born in Israel, and he immigrated to America as a child with his parents who moved just outside of Orlando, Florida. After working for a solar panel company and a consulting group, he returned to school to earn an MBA from Stanford University. Delving into product design, Eyal explored his interest in psychology.
Today, Eyal consults global corporations and business professionals about the mind science behind forming habits. Leveraging his experience in technology and neuroscience, he helps audiences create actionable habit-forming strategies. As an expert in the habit-forming field, Eyal is recognized as the foremost authority in designing strategies to hook and retain customers.
His first book Hooked and second book Indistractable delve into scientific strategies for forming productive habits and maintaining focus. A proponent of controlling business and life experiences by understanding the mind, his strategies are globally recognized and adopted by businesses. He consults on how to add psychological elements in software design to elevate business performance. Eyal’s writings are featured in ground-breaking publications, such as Time Magazine and Psychology Today. He is also an avid blogger on topics related to neuroscience, technology, and business. Eyal also invests in a myriad of businesses that use habit-forming strategies, such as Presence Learning and Pana.
See keynotes with Nir Eyal