
Alexandra Forsyth
TEDx speaker Alexandra Forsyth empowers leaders with insights on cyber security, personal development, and building a future-ready mindset.
TEDx speaker Alexandra Forsyth empowers leaders with insights on cyber security, personal development, and building a future-ready mindset.
Elevate your team’s mindset and security strategy with Alexandra Forsyth, TEDx speaker, cyber intelligence leader, and founder of AF’s Retail Guide. She empowers leaders to navigate risk, innovate fearlessly, and build resilient organizations
Recognized by Authority Magazine as one of the Women Reshaping the Cybersecurity Industry and shortlisted for the Most Inspiring Women in Cyber Awards 2025, Alexandra is an authoritative voice at the crossroads of commerce and code. She has keynoted global stages including the RSA Conference and Scot-Secure Summit, equipping organizations to transform cyber risk into measurable business advantage.
A polymath with experience spanning retail, fashion, and technology, Alexandra founded AF’s Retail Guide to decode digital fraud trends for consumer-facing brands and hosts the “Take a Chance on You” podcast, spotlighting innovators who turn complex ideas into action. As Community Ambassador for Female Founders Rise, she champions diverse talent to lead the next wave of innovation.
On stage, Alexandra blends frontline threat intelligence with engaging narrative, leaving audiences with actionable frameworks to build resilient teams, protect digital revenue streams, and foster inclusive leadership. Whether briefing executives, energizing technologists, or upskilling non-technical staff, she delivers tailored insights that inspire confidence, drive innovation, and strengthen security culture in today’s fast-moving digital world.
Keynote by Alexandra Forsyth:
In this session, Alexandra delves into the evolving cyber risks. She examines the tactics employed by cybercriminals during high-risk periods and provides actionable strategies to safeguard digital assets.
Attendees will gain insights into identifying vulnerabilities and implementing measures to protect their organisations from emerging threats.
Keynote by Alexandra Forsyth:
Tailored for decision-makers, this session focuses on aligning cyber security with broader business objectives. Alexandra explores strategies to mitigate high-level risks, implement effective organisational frameworks, and protect sensitive data. Companies will acquire tools to navigate the ever-evolving digital threat landscape and ensure their organisations' resilience
Keynote by Alexandra Forsyth:
Hear from Alexandra regarding her take on AI, how to get the best out of it as well as the potential pitfalls and areas to avoid. Alexandra aims to educate on a tool that’s growing at an expediential rate. Hear from her on how to keep up with this technology or even get ahead of the curve.
Keynote by Alexandra Forsyth:
Alexandra emphasises the crucial role of community in today's interconnected world. She illustrates how building strong, interconnected networks enhances resilience and fosters innovation in the face of complex challenges. Participants will learn how to cultivate a supportive community that drives collective success and addresses shared concerns
Keynote by Alexandra Forsyth:
Alongside cyber security, AI and community, Alexandra has aspirations to help organisations and their employees by focusing on career progression, growth, and methods for self-development. In turn this will help individuals to overcome mental and professional barriers by enhancing confidence and self-esteem.
Keynote by Alexandra Forsyth:
Alexandra offers bespoke workshops designed to meet the unique goals and values of your company. Whether aiming to foster innovation, strengthen leadership, or enhance teamwork, these sessions are crafted to deliver impactful results. Participants will engage in interactive learning experiences that align with their specific organizational objectives.