Brittany Hodak – Customer Experience Expert and Superfan Creator
Brittany Hodak is one of the most sought-after voices in customer experience, customer loyalty, and brand advocacy. As an award-winning author, entrepreneur, and keynote speaker, she has dedicated her career to helping organizations create meaningful customer relationships that fuel growth and long-term success.
Her mission is simple yet powerful: transform customers from passive buyers into enthusiastic superfans. Through her proven SUPER Model™ framework, Brittany teaches organizations how to create experiences that inspire loyalty, generate referrals, and strengthen customer relationships in increasingly competitive markets.
Her expertise has helped thousands of employees and leaders understand how customer experience can become a powerful competitive advantage. Whether speaking to executives, frontline employees, sales teams, or entire organizations, Brittany delivers practical strategies that can be implemented immediately.
Author of the Acclaimed Book Creating Superfans
Brittany is the author of the bestselling book Creating Superfans, a highly regarded guide to building stronger customer relationships and creating memorable experiences. Upon its release, Forbes praised the book with a simple endorsement: “If you have customers, you need this book. Period.”
The book distills years of experience and research into actionable lessons that organizations of all sizes can use to strengthen customer loyalty. It has become a valuable resource for leaders seeking sustainable growth through exceptional customer experiences rather than relying solely on price or product differentiation.
In addition to her book, Brittany has written more than 350 articles for leading publications, including Success, Adweek, and Inc., further establishing her reputation as a trusted authority on customer experience and business growth.
Entrepreneurial Success on a Global Scale
Before becoming a leading keynote speaker, Brittany built an impressive entrepreneurial career. She founded and scaled an entertainment agency to eight figures, creating innovative campaigns and partnerships for some of the world's most recognized brands and artists.
Her work included collaborations with iconic names such as KISS, Taylor Swift, and Dolly Parton. During this time, she developed 250 unique collectibles that collectively sold more than 10 million copies worldwide and earned dozens of industry awards.
Brittany’s entrepreneurial success also brought her national attention through an appearance on Shark Tank, where she received investment offers from four different sharks. Her experience building and growing businesses gives her a practical perspective that resonates strongly with leaders and teams facing real-world challenges.
Her agency served an impressive roster of clients, including Walmart, Disney, Amazon, Johnson & Johnson, and numerous other Fortune 100 organizations. These experiences provide Brittany with firsthand insight into what separates brands that simply attract customers from those that inspire genuine loyalty.
Leadership Experience Across Industries
Brittany’s professional background extends far beyond entrepreneurship. She served as the first Chief Experience Officer at Experience.com, where she focused on helping organizations improve customer interactions and strengthen relationships across every stage of the customer journey.
Earlier in her career, she led marketing initiatives at Sony Music, gaining valuable experience in branding, audience engagement, and customer connection within one of the world's most competitive industries.
This unique combination of entrepreneurial success, executive leadership, marketing expertise, and customer experience strategy allows Brittany to connect with audiences across a wide range of industries. Her insights are relevant whether organizations are focused on sales growth, customer retention, employee engagement, or brand differentiation.
Keynotes That Inspire Action
What sets Brittany apart as a speaker is her ability to combine research-backed insights with compelling stories and practical application. Her presentations are energetic, engaging, and highly interactive, ensuring audiences remain involved from beginning to end.
Every keynote is deeply customized to the organization, audience, and event objectives. Rather than delivering a one-size-fits-all presentation, Brittany takes the time to understand each client's challenges, opportunities, and goals. This approach ensures that every keynote feels relevant, memorable, and immediately useful.
Audiences leave with clear strategies they can apply to improve customer experiences, strengthen loyalty, and create stronger connections with the people they serve.
Key themes often include:
• Customer experience as a competitive advantage
• Building customer loyalty and advocacy
• Turning customers into superfans
• Creating memorable customer journeys
• Brand differentiation through experience
• Employee engagement and customer-centric culture
• Sustainable growth through stronger relationships
Why Organizations Invite Brittany Hodak Back
Brittany’s impact extends well beyond the keynote stage. Organizations consistently invite her back because her presentations deliver lasting value and measurable results. Her ability to connect with audiences, simplify complex concepts, and provide actionable frameworks makes her a trusted partner for companies seeking meaningful change.
Companies including American Express, Keller Williams, Mathnasium, PURE Insurance, and PrimeLending have repeatedly engaged Brittany because of the value she brings to their teams and events.
Her presentations are informative, inspiring, and entertaining while remaining grounded in practical business realities. Attendees leave with a clear understanding of how exceptional customer experiences create stronger relationships, increased loyalty, and sustainable business growth.
For organizations looking to elevate customer experience, strengthen loyalty, and create passionate advocates, Brittany Hodak delivers a keynote experience that is memorable, actionable, and designed to drive results long after the event concludes.
