Right now, we are experiencing the most dramatic technological shift in forty years. Artificial Intelligence (AI) is in the process of transforming everything. It’s hard to imagine an industry that won’t be affected—and those who understand and can harness AI can go further than ever before.

Swedish organizations and companies need to start embracing and implementing knowledge about this central shift. The sooner, the better.

Peter Siljerud, futurist and AI expert, delivers an inspiring lecture on AI, its opportunities, and its challenges.

Take the step into the future and book a tailored Peter Siljerud lecture on AI!

How will the consumers of the future think? What values will shape their decisions? One thing is certain—future consumption will be something entirely different from what it is today.

In this lecture, Peter Siljerud explores the hottest trends in consumption right now and the direction they are heading, helping you stay one step ahead. He discusses concepts such as hybrid commerce, social shopping, and debt-free consumption.

What was science fiction just a few decades ago is reality today. The development within IT and technology is moving forward at a rapid pace, and it is essential for companies and organizations to keep up in order to adapt in time.

In this lecture, Peter Siljerud provides an overview of the current landscape and where we are heading in today’s IT society. You will hear about trends such as intelligent services, natural interfaces, and sensor networks.

Today’s customers are used to critically evaluating a constant stream of different offers. So how do you capture their interest and build trust? Have you heard of mafia vouching, lighthouse players, and contactless relationships?

Peter Siljerud discusses the characteristics of today’s trends and how to succeed in sales in the future as well.

More than 80% of Swedes have a negative view of advertising, as they are bombarded with it daily. That means huge amounts of marketing budgets are wasted—so it’s crucial to think smart in order to get your message across.

Peter Siljerud shares many insights on how to capture customer interest and highlights trends such as imperfectionism, butler marketing, and contextual offers.

What does your workplace look like? Is it nine-to-five at the office? Is it the boss who holds the power? Think again! In today’s society, it’s all about daring to challenge old values.

In this lecture, Peter Siljerud presents new and inspiring ways to break established norms and guide your organization into the future.

The world after corona looks completely different. New approaches, new offerings, and fresh ways of meeting the market will be needed. Peter has worked with trend and external environment analysis for nearly 20 years and knows that it is during times of great change that the greatest opportunities also arise.

In this lecture—´, offered both live and online, you will learn more about how customer preferences are shifting, which new trends are emerging, and how to approach the world with new, innovative ideas.

The lecture can also be combined with a workshop, where you receive an analysis of how your specific business can be future-proofed.