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Expert in Marketing & eCommerce in China, tells the power of live streaming

Sharon Gai

travels from USA

Chinese-born Canadian with a wealth of knowledge on branding, digital marketing, and eCommerce. She specializes in strategies for the Chinese market and understands the importance of live streaming.

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About Sharon

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Sharon Gai began her illustrious career as a Program Manager in Montreal, followed by a year as a Research Assistant at McGill University. Having been selected as one of only 20 professionals for the Alibaba Group's leadership scheme, Sharon rose through the ranks. She is currently the Head of Global Key Accounts at Alibaba, specializing in advising global brands. Her in-depth knowledge of emerging technology and its relationship with digital marketing has led to Sharon speaking at over 100 retail conferences. She particularly enjoys discussing eCommerce strategies in China.

Reasons to book Sharon Gai

  • Sharon delivers keynote speeches that reveal her in-depth knowledge of digital marketing, including the use of live streaming to boost sales. A global leader, she advises emerging internet brands in China
  • As an eCommerce and branding expert, Sharon has revealed her detailed marketing strategies to over 100 global retail conferences. Her eagerly awaited new book is set to be released in June 2022
  • Sharon is a firm believer in the use of technology in marketing, especially Virtual Reality, Artificial Intelligence, and live streaming

Sharon Gai specializes in Chinese eCommerce and has a clear interest in the use of technology in digital marketing. Her keynote speeches draw upon her experience of selling to the Chinese market, and how live streaming can encourage further sales. She speaks with confidence about Virtual Reality and Artificial Intelligence and their uses in marketing. Fluent in both English and Chinese, Sharon delivers her keynote speeches to a worldwide audience.

Much of her resilience and adaptability stem from her early years as an immigrant in a country where she didn’t know the language. Her determination to succeed led Sharon to her career in eCommerce, and she fully connects with both the Far East and Western worlds.

Her much anticipated first book is due to be released in June 2022 and will discuss what can be learned from the Chinese retail market. This practical guide is aimed at businesses hoping to gain a share of China’s $5.6 trillion retail markets.

Global businesses can be confident that by booking Sharon Gai as a keynote speaker, they will gain a deeper understanding of selling to the Chinese market, discover the emerging trends in China, and learn how to implement live streaming into their campaigns.

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Keynote topics by Sharon Gai

She has been the keynote speaker in 100 ecommerce and retail conferences such as Shoptalk, Ecomworld, Etail, and Ecommerce Asia with over 40,000 attendees as well as the presenter to governments and heads of states on the developments of the tech industry in China. She has appeared on CCTV, Techcrunch, Retail Asia, The Next Web, and the Singularity University and enjoys sharing with the world the latest trends from China. She is the author of the book, Ecommerce Reimagined: what we can learn in retail and ecommerce from China to be released in June 2022.

Her speaking topics include:

  • Ecommerce.
  • Digital Marketing.
  • China.
  • Company Internationalization.
  • Women in Tech.
  • Sustainability and climate change.


Furthermore the descriptions of these topics:

  • The Bleeding Edge of Ecommerce and Marketing in China.
  • How to boost sales via livestreaming.
  • The latest update on Ecommerce trend in China.
  • How SMEs Can Sell Cross Border into China.
  • Selling to China, the Largest Consumer Market in the World.
  • How livestreaming, VR and AI is changing ecommerce in China and around the world.
Watch Sharon in action

Chinese E-commerce: Latest trends and Pro Tips from Sharon Gai - Alibaba Group

See keynotes with Sharon Gai
Non-binding request for Sharon Gai

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Keynote topics with Sharon Gai