Tali Sharot
Neuroscientist and MIT professor Tali Sharot equips leaders with science-based strategies to influence behavior, boost engagement, and improve decision-making.
Why you should book Tali Sharot for your next event
- A leading expert in decision-making and emotion, Sharot’s TED talks have earned 17M+ views, demonstrating her global influence in behavioral science.
- Tali Sharot offers science-backed strategies in influence, emotion, and motivation—trusted by global organizations like Google to enhance leadership and drive change.
- Respected by institutions like the World Economic Forum and featured on CNN and BBC, Sharot’s insights bridge science and strategy for modern business needs.
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The science of influence and decision-making
Tali Sharot is a renowned neuroscientist and bestselling author, recognized for her expertise in decision-making, influence, emotion, and motivation. Her keynotes translate cutting-edge research into practical strategies that help organizations drive behavior change, strengthen leadership, and boost engagement. Blending science with storytelling, she equips audiences to lead with insight and create lasting impact.
Tali Sharot is a globally recognized neuroscientist and bestselling author known for transforming groundbreaking brain research into powerful insights for business. Her expertise lies in the psychology of decision-making, influence, emotion, and motivation—insights that are critical for today’s leaders and teams.
Known for her ability to make complex science accessible and actionable, Tali helps organizations understand what drives human behavior and how to use that knowledge to spark change, improve communication, and lead with greater impact.
As director of the Affective Brain Lab at University College London, and with academic roots at MIT, Tali has spent over 15 years researching how optimism, cognitive bias, and emotional engagement shape how we think and act.
Tali’s work has been featured in TIME, The New York Times, Forbes, CNN, and BBC. Her TED talks have garnered over 17 million views, and her bestselling books—The Influential Mind, The Optimism Bias, and Look Again—are widely read by leaders, strategists, and changemakers across industries.
She has delivered keynotes for some of the world’s most respected organizations, including Google, Microsoft, Goldman Sachs, and the World Economic Forum. Her sessions are insightful, energizing, and packed with actionable strategies that leave lasting impact.
If your event needs a speaker who challenges thinking, inspires action, and delivers real-world tools backed by science—book Tali Sharot. This is insight your audience won’t forget.
How to motivate yourself to change your behavior | Tali Sharot | TEDxCambridge
WATCH TALI SHAROT IN TEDx TALKS
Keynotes
Keynote by Tali Sharot: LEADING with INFLUENCE: Using Data, Emotion and Narrative
Part of our daily job is to affect others; we advise our clients, guide our patients, teach our children and inform our online followers. Yet, science shows we systematically fall on to suboptimal habits when trying to change others– from insisting the other is wrong to exerting control.
Based on her award-winning book, The Influential Mind, internationally acclaimed behavioral neuroscientist, Tali Sharot, explains how an attempt to influence will be successful only if it is well-matched with the core elements that govern how we think and feel.
Sharot explains why providing data and numbers alone can be a weak approach to influence and why emotions and narrative often have strong impact. By understanding the minds and brains of those around us, we become better at advising and communicating information.
Keynote by Tali Sharot: LOOK AGAIN: How to Notice and Change
Even stimulating jobs, breathtaking works of art, an exciting new gadget, lose their sparkle after a while. We desensitize to what is wonderful around us. We also stop noticing what is not-so-great: cracks in a relationship, a culture of fraud that developed slowly within a company or the gradual rise of misinformation.
It is not that we are lazy or stupid. It is simply that our brain evolved to respond to what is new and different, not to things that are constant or change gradually. As a result, we stop noticing what is suboptimal and so fail to try and make changes. We also stop noticing what is good in our lives and so we don’t feel the joy.
But what if we could ‘dishabituate’? Based on her new book Look Again, Sharot shares what psychology and biology tell us about why we stop noticing both the great and not-so-great things around us and how to regain sensitivity in the office, at home, online, and at the store, so we can enjoy what is good and change what’s not.
Keynote by Tali Sharot: WISE CHOICE: Making Better Decisions Using Behavioral Economics
Making good decisions is key to the success of any company and a critical skill for leaders and investors. Yet, making wise choices, whether regarding finances, business or health, are difficult.
We now know that human decision-making is rife with bias; from over-confidence to irrational optimism and future discounting. The good news is that understanding where people go wrong enables us to improve the decision-making process.
Sharot occupies a unique spot at the intersection of behavioural economics, neuroscience and psychology. From this rare seat Sharot integrates up-to-date research in decision science and transforms this knowledge into practical insights.
In this lively talk Sharot helps the audience identify systematic decision-making errors and offers creative and practical methods for corrections and improvement.
Keynote by Tali Sharot: BEHAVIORAL CHANGE: The Business of Moving Others
A major goal of managers and companies is to induce behavioral change. We want to influence the actions of our clients, employees and colleagues in positive ways.
Sharot has advised some of the world largest companies, including Pepsi, Bank of America and Prudential, on how to do exactly that.
In this engaging, thoughtful and humours presentation Sharot shares which factors – according to science – have the largest impact on peoples’ actions, and why. Using her own cutting-edge research she explains how we can use innate human tendencies to nudge people in the right direction, and which commonly used approaches often back-fire.
The audience learn powerful practical applications for inducing change and gains a deeper understanding of human behaviour.
Keynote by Tali Sharot: WELLBEING: Using Science to Improve Mental-Health
Change, uncertainty and unrest have taken a toll on people’s well-being. Stress, depression, and anxiety are on the rise, directly impacting our physical health and productivity.
What can we do at the workplace and at home to improve the mental health of our colleagues, employees, and customers? What can we do to induce happiness?
Sharot’s intriguing answers are based on research in neuroscience, behavioral economics and psychology. Sharot emphasizes the joy of anticipation and the pain of dread, the importance of having a sense of agency for well-being, and the perils of social comparison. She explains why our mind uses a ‘grayscale’ to perceive the world and how we might turn it off to see in color again.
